Development of outreach/social media campaign for FAO

Contract

This is a UNV contract. More about UNV contracts.

Provide brief overview of the task’s background, for instance, why your organization plans to run the campaign/activity and how it relates and supports your organization. Please indicate how you expect the Online Volunteers’ contributions through this task will support your organization's efforts towards achieving the SDGs.

We are looking for 2 experienced and creative Online Volunteers who will support our communications team with the development of an outreach/social media campaign. In close collaboration with the communications team, the Online Volunteers will: - Discuss and define the campaign’s target audience, desired goals, and outcome - Analyze target audience and develop audience profile - Define specific message/s and medium/tool to convey message/s to target audience - Develop campaign’s implementation plan The Online Volunteer will be provided with material and other sources to develop the outreach/social media campaign as required and available. For close coordination and discussion the Online Volunteer is expected to be available for calls via Skype/Zoom/Microsoft Teams.

Candidates should have previous experience in campaigning or strategy development with excellent communication and writing/editing skills. Good knowledge of online marketing tools and channels, as well as experience with designing of outreach/marketing tools is highly desired. A degree in marketing, marketing management, communications or related fields is considered an asset.