Consultancy (5 months, remotely): Global Event Communication and Marketing Workstream Lead - UNICEF Global Children’s Event, Communication and Marketing, Division of Private Fundraising and
Lead communication and marketing strategy for UNICEF's Global Children's Event
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Overview
Lead communication and marketing strategy for UNICEF's Global Children's Event
You have:
- Bachelors’ Degree in International Relations, Marketing, Communications, or a related field is required.
- Minimum of eight years of progressively responsible relevant work experience with at least two years at the international level is required.
- Strong project management experience working in cross-functional environments, spanning programme, policy, partnerships, and public engagement.
- Demonstrated experience working effectively with diverse groups of partners, donors, young people, and other external stakeholders.
- Good judgement and tact and an ability to drive projects from conception through completion.
- Deep understanding of UNICEF and world affairs and a commitment to child rights.
- Fluency in English is required.
Contract
This is a Consultancy contract. More about Consultancy contracts.
UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.
And we never give up.
For every child, hope
Overview
UNICEF is developing an exciting new initiative - the Global Children’s Event taking place from 7 to 9 December 2021 and is looking for a Communication and Marketing Workstream Lead to support the design and amplification of the Event.
Why?
We are at an unprecedented moment in history. Children everywhere face severe threats -- from COVID-related school closures to climate change to worsening inequality. But all too often, children are left out of conversations about the way forward. The Global Children‘s Event will: Focus the world’s attention on the urgent needs of children and young people; commit to concrete action to advance child rights and meet the ambition of the Global Goals; and mobilize the transformational resources required to turn vision into reality.
How can you make a difference?
Under the sponsorship of the Deputy Executive Director, Partnerships and the leadership of the Global Event Lead and Deputy Lead, a Leadership Team of 6 Workstream Leads is strategically spearheading the design and development of the event, focusing on a dedicated area crucial to making the event a success for both UNICEF and children: 1) Private Sector Partnerships, 2) Public Sector Partnerships, 3) Youth, Civil Society and Technical Partnerships, 4) Content and Talent, 5) Communication and Marketing and 6) Event logistics.
The Communication and Marketing Workstream Lead will be responsible for and coordinating the input and activities of communication and marketing colleagues working on the event.
MAIN TASKS & DELIVERABLES
In preparation for the event, the Communication and Marketing Workstream Lead will be responsible for, but not limited to:
Designing and leading the execution of an overarching communication and marketing strategy that engages partners and attendees in the lead-up to, during and following the event and extends the conversation about children and child rights into key segments of the general public.
Supporting the development of engaging content for partners, participants and attendees, from research reports to multimedia assets, including shaping the concept(s) and project managing selected pieces of content through delivery.
Coordinating the input and activities of communication and marketing colleagues working on the event, spanning media, social media, multimedia and internal communications.
Working with PR and event agencies as needed to maximize the effectiveness of the marketing strategy.
Supporting the design and delivery of the event, potentially including helping to host co-creation workshops with partners, contributing to staff engagement plans and staffing the multi-day event itself.
Participating in Leadership Team meetings and facilitating general alignment among workstreams, in collaboration with other Workstream Leads.
Contributing to post-event activities, including a formal report (produced by the event production agency) with recommendations for year two.
Other duties as assigned by the Global Event Lead.
The Communication and Marketing Workstream Lead may be requested to work on weekends and holidays, especially as we get closer to the event.
COMPETENCIES
UNICEF's values of Care, Respect, Integrity, Trust, and Accountability (CRITA) and core competencies in Communication, Working with People and Drive for Results.
ESTIMATED DURATION OF THE CONTRACT AND PROPOSAL
5 Months (open to full-time and part-time work arrangements), tentatively starting 2 August 2021.
REPORTING TO
Overall Supervisor: Chief Communication & Marketing
On a daily basis: Report to the Global Event Lead or Deputy Lead
WORKPLACE
Remotely, ideally working within European or U.S. time zones.
To qualify as an advocate for every child you will have…
- Bachelors’ Degree in International Relations, Marketing, Communications, or a related field is required.
- Minimum of eight years of progressively responsible relevant work experience with at least two years at the international level is required.
- Strong project management experience working in cross-functional environments, spanning programme, policy, partnerships, and public engagement.
- Demonstrated experience working effectively with diverse groups of partners, donors, young people, and other external stakeholders.
- Good judgement and tact and an ability to drive projects from conception through completion.
- Deep understanding of UNICEF and world affairs and a commitment to child rights.
- Fluency in English is required.
For every Child, you demonstrate…
UNICEF's values of Care, Respect, Integrity, Trust, and Accountability (CRITA) and core competencies in Communication, Working with People and Drive for Results.
To view our competency framework, please visit here.
Click here to learn more about UNICEF’s values and competencies.
Remarks: Please indicate your ability, availability, and gross daily/monthly rate (in US$) to undertake the terms of reference above (including travel and daily subsistence allowance, if applicable). Applications submitted without a daily/monthly rate will not be considered. Also, please mention the earliest date you can start.
Individuals engaged under a consultancy or individual contract will not be considered “staff members” under the Staff Regulations and Rules of the United Nations and UNICEF’s policies and procedures, and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants and Individual Contractors. Consultants and individual contractors are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws.
UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.
UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.
Potential interview questions
| Can you describe a successful communication strategy you developed for an event? | This question assesses your ability to strategize and implement communication plans effectively. | Detail the steps taken, the rationale behind the strategy, and the outcomes achieved. |
| How do you handle conflicts when working with diverse stakeholders? | Understanding your approach to conflict resolution is crucial for teamwork and collaboration. | Pro members can see the explanation. |
| Describe a time when you had to manage multiple projects simultaneously. How did you ensure success? | Pro members can see the explanation. | Pro members can see the explanation. |
| What methods do you use to create engaging content for different audiences? | Pro members can see the explanation. | Pro members can see the explanation. |
| How do you measure the effectiveness of your marketing strategies? | Pro members can see the explanation. | Pro members can see the explanation. |
Added 5 years ago
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Updated 1 year ago
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Source:
unicef.org
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