Social Media Internship in Communication and Advocacy Section UNICEF Pakistan

Contract

This is a Internship contract. It usually requires 0 years of experience, depending on education. More about Internship contracts.

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

For every child!

Pakistan was the sixth country in the world to sign and ratify the Convention on the Rights of the Child, less than one year after it was adopted by the United Nations General Assembly in 1989. However, children and adolescents living in Pakistan still face acute challenges.

UNICEF supports the Government of Pakistan to accelerate progress for children, work to achieve the Sustainable Development Goals (SDGs) and help children realize their rights under the Convention on the Rights of Children. This will be made through, among others things, strong partnerships with provincial authorities, teachers and health professionals, frontline workers and social mobilisers, communities and families, and of course the children and adolescents themselves.

In particular, UNICEF will work so that:

• Every child survives and thrives -- being in good health, immunized, protected from polio and accessing nutritious food.
• Every child learns.
• Every child is protected from violence and exploitation and registered at birth.
• Every child lives in a safe and clean environment, with access to safe drinking water and adequate sanitation.

To learn more about UNICEF’s work in Pakistan, please visit the country website www.unicef.org/pakistan and videos on YouTube and Vimeo

How can you make a difference?

Under the guidance of the Digital Communication Officer, the intern will learn by creating and managing content, and provide community management support for UNICEF Pakistan Country Office’s digital platforms including social media and website, the Social Media Intern will focus on the following:

1. Learn by assisting in managing content calendar for social media platforms.
2. Learn by assisting in Scheduling specific, timely campaigns across all platforms in line with international days, current events etc.
3. Learn by assisting in Support in creating engaging social media content on a weekly/ monthly basis.
4. Learn by assisting in promoting content online.
5. Learn by assisting in managing communities for the following channels: YouTube, Facebook, Instagram, Twitter and TikTok. Assist in monitoring and replying to Tweets, comments and messages from followers, under supervision of the Digital Communication Officer.
6. Learn by assisting in Monitoring analytics and producing weekly/monthly reports.
7. Learn by assisting in Organizing digital assets and content calendars.
8. Learn by assisting in research articles, stories, resources, or other content that is relevant to our audiences/communities.
9. Learn by assisting in supporting monthly meetings with Digital Communication team to plan for the upcoming social media editorial calendar.

10. Learn by assisting in Creating content and supporting the management of the new UNICEF Pakistan TikTok account in collaboration with influencers, content creators and the Digital Communication team.

    Deliverables and Schedules:

11. Content calendars for social media platforms are duly created and approved.

12. Specific, timely campaigns across all platforms in line with international days, current events, etc. are scheduled and posted.
13. Support creation of engaging social media content on a weekly/ monthly basis (leadership in content creation is highly desired).
14. Support the promotion of content that is present in Meta Business Suite and other related and social media business management platforms.
15. YouTube, Facebook, Instagram, Twitter and TikTok communities are well managed with comments sections cleaned and engagement rates increased as much as possible during the internship tenure.
16. At least 20 weekly and six monthly social media analytics reports are provided to Digital Communication team for improved editorial and business management.
17. Digital assets and content calendars are organized for online access for the team.
18. Six monthly meetings with Digital Communication team to plan for upcoming social media editorial calendar are arranged and supported.
19. New UNICEF Pakistan TikTok account is active with regular content pieces uploaded and community well engaged.

To qualify as an advocate for every child you will have…

• Enrolled in an undergraduate, graduate, or Ph.D. degree programme or have graduated within the past two years from one of the following fields Communication, Mass Comms, Journalism or any relevant degree programs.
• Excellent command of English and knowledge of Urdu language is desirable.
• Applicants must be at least 18 years old.
• Have excellent academic performance as demonstrated by recent university or institution records.
• Must have proof of medical insurance covering their time at the duty station.
• Have NO immediate relatives (e.g. father, mother, brother, sister) working in any UNICEF office; and have no other relatives in the line of authority that the intern will report to; and are not disqualified under the UNICEF Child Safeguarding Personnel Standards (DHR/STANDARDS/2019/001), or as amended.

Required, advanced knowledge of the following:

• In-depth working knowledge of Facebook, Twitter, Instagram, YouTube, and TikTok.
• Knowledge of social media analytics, including Google Analytics and Facebook Insights.
• Detail oriented with strong written and verbal communication skills.
• Microsoft Office products (e.g. Word, PowerPoint, Excel).
• Proofreading and editing skills.
• Ability to create, compose and edit written materials.
• Ability to meet deadlines and work under pressure.
• Ability to prioritize work and complete tasks with quick turnaround.
• Ability to work collaboratively with a team.
• Good attention to detail, creativity, analysis, and focus.
• High motivation to learn.

Desirable additional qualifications

• Social media influencer profile an asset.
• Voluntary work experience with a UN agency or an INGO in the humanitarian field.
• Knowledge of UNICEF programmes and activities an asset.
• Knowledge of web content management systems is a plus.
• Proficiency in Adobe suite products, such as Photoshop and Premiere is an asset

For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust, Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values

UNICEF competencies required for this post are... (1) Builds and maintains partnerships(2) Demonstrates self-awareness and ethical awareness(3)Drive to achieve results for impact(4)Innovates and embraces change(5) Manages ambiguity and complexity(6)Thinks and acts strategically(7)Works collaboratively with others.

During the recruitment process, we test candidates following the competency framework. Familiarize yourself with our competency framework and its different levels: competency framework here.

UNICEF is here to serve the world’s most disadvantaged children and our global workforce must reflect the diversity of those children. The UNICEF family is committed to include everyone, irrespective of their race/ethnicity, age, disability, gender identity, sexual orientation, religion, nationality, socio-economic background, or any other personal characteristic.

We offer a wide range of benefits to our staff, including paid parental leave, breastfeeding breaks and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF is committed to promote the protection and safeguarding of all children. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

Remarks:

UNICEF’s active commitment towards diversity and inclusion is critical to deliver the best results for children. Female candidates are encouraged to apply.

UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station, which will be facilitated by UNICEF, is required for IP positions. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Government employees that are considered for employment with UNICEF are normally required to resign from their government before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason.

Only shortlisted candidates will be contacted and advance to the next stage of the selection process.