Social Media Expert

Develop and implement a social media strategy to enhance community engagement.

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UNDP - United Nations Development Programme

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Application deadline 11 months ago: Thursday 12 Jun 2025 at 00:00 UTC

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Overview

Develop and implement a social media strategy to enhance community engagement.

You have:

  • 7 years of relevant professional experience in managing social media accounts with demonstrated growth in engagement or reach
  • Experience working with nonprofits or public sector accounts is a strong asset
  • Strong copywriting skills for diverse formats: captions, posts, threads, stories, and short videos
  • Experience using analytics tools (e.g., Meta Insights, Google Analytics, Hootsuite, Sprout Social) to track engagement, reach, and other KPIs
  • Excellent interpersonal skills; culturally and socially sensitive; ability to work inclusively and collaboratively with a range of partners at different levels
  • Solid overall computer literacy, including proficiency in various MS Office applications (Excel, Word, etc.) and email/internet; familiarity with database management; and office technology equipment
  • Self-motivated, ability to work with minimum supervision; ability to work with tight deadlines
  • Sound security awareness

Contract

This is a UNV National Expert contract. This kind of contract is known as National UN Volunteer. It is normally only for nationals. More about UNV National Expert contracts.

UNDP supports strategic capacity development initiatives to promote inclusive growth and sustainable human development. Together with national, regional and local authorities, civil societies, and the private sector, UNDP strives to support Ukraine in its efforts to eliminate poverty, develop people’s capacity, achieve equitable results, sustain the environment, and advance democratic governance. UNDP aligns with the 2030 Agenda and the Sustainable Development Goals (SDGs) to achieve national strategic capacity development.

This assignment is part of a UNDP «EU4Recovery – Empowering Communities in Ukraine» (EU4Recovery) project, which will ensure a multiplier effect by expanding key interventions at subnational level. EU4Recovery interventions are grouped under the following key objectives: - Target communities have increased access to quality public services that respond to the needs of all population groups, with a particular focus on the most vulnerable. - Community security is enhanced, and the social fabric is maintained in project target areas.

The Ministry for Development of Communities and Territories of Ukraine (hereafter – the Ministry) has identified the need to support the “Shoulder to Shoulder” initiative - a national project aimed at uniting Ukraine’s rear and central territorial communities with the frontline territorial communities. Its primary goal is to support and restore frontline territorial communities, where a significant portion of critical infrastructure has been severely damaged or destroyed.

The project embodies the solidarity of people from across the nation, the cohesion of Ukrainian territorial communities, and the unity of the country. In support of this effort, UNDP is seeking a Social Media Expert. This expert will design a comprehensive and data-driven content strategy for social media platforms, produce and distribute high-quality, tailored content across key social media channels, foster active engagement with followers and stakeholders, continuously monitor publication effectiveness and adjust strategies based on data-driven insights, and explore and integrate innovative tools to enhance the performance and impact of the SMM campaign.

  • Design a comprehensive and data-driven content strategy for social media platforms;
  • Produce and distribute high-quality, tailored content across key social media channels;
  • Foster active engagement with followers, stakeholders, and partners;
  • Continuously monitor the effectiveness of publications using analytics and performance metrics;
  • Explore and integrate innovative tools and technologies to enhance SMM campaign performance;
  • Perform other duties as assigned by the supervisor and UNDP Ukraine Leadership.

  • Creativity

  • Accountability
  • Adaptability and flexibility
  • Judgement and decision-making
  • Planning and organising
  • Professionalism
  • Proactive self-management

  • 7 years of relevant professional experience in managing social media accounts with demonstrated growth in engagement or reach;

  • Experience working with nonprofits or public sector accounts is a strong asset;
  • Strong copywriting skills for diverse formats: captions, posts, threads, stories, and short videos;
  • Experience using analytics tools (e.g., Meta Insights, Google Analytics, Hootsuite, Sprout Social) to track engagement, reach, and other KPIs;
  • Excellent interpersonal skills; culturally and socially sensitive; ability to work inclusively and collaboratively with a range of partners at different levels
  • Solid overall computer literacy, including proficiency in various MS Office applications (Excel, Word, etc.) and email/internet; familiarity with database management; and office technology equipment;
  • Self-motivated, ability to work with minimum supervision; ability to work with tight deadlines;
  • Sound security awareness.

As it is a national UN Volunteer's assignment, the volunteer shall organize his/her accommodation by themselves. Entitlements of National UN Volunteer Expert (Kyiv Duty Station). This is a full-time assignment. The contract lasts for the period indicated in the vacancy with possibility of extensions subject to availability of funding, operational necessity and satisfactory performance. However, there is no expectation of renewal of the assignment.

Allowances: • Volunteer Living Allowance (VLA): A Volunteer Living Allowance (VLA) 2,076 USD (equivalent in UAH) is provided monthly to cover housing, utilities, and normal cost of living expenses. This includes Well-Being Differentials for the period while the ICSC applies hardship classification to duty stations in Ukraine as “E”. • USD 400 entry lump sum, one-time payment. • USD 101.78 exit allowance (paid on successful completion of the assignment) for each month served, paid on completion of contract.

Medical and life insurance:

• The UN Volunteer and eligible PFU dependents will receive UNV provided medical insurance coverage. Coverage for UN Volunteers begins from the Commencement of Service and normally ceases one month after the last day of the UN Volunteer Contract date. • Life Insurance: UN Volunteers are covered by life insurance for the duration of the UN Volunteer assignment. If a UN Volunteer dies during the UN Volunteer assignment, the eligible designated beneficiaries will be entitled to receive a life insurance lump sum.

Leave entitlements: • Annual leave: UN Volunteers accrue an entitlement to 2.5 days of Annual Leave per completed month of the UN Volunteer assignment. Unused accrued Annual Leave up to a maximum of 30 days is carried over in case of a contract extension within the same UN Volunteer assignment. Unused accrued Annual Leave may not be carried over in case of reassignment or a new assignment. • Learning leave: Subject to supervisor approval and exigencies of service, UN Volunteers may request up to ten working days of Learning Leave per consecutive 12 months of the UN Volunteer assignment, starting with the Commencement of Service date, provided the Learning Leave is used within the contract period. • Certified Sick Leave: UN Volunteers are entitled to up to 30 days of certified sick leave based on a 12-month cycle. This amount is reset every 12-month cycle. • Uncertified Sick Leave: UN Volunteers receive seven days of uncertified sick leave working days in a calendar year. This amount will be reset at the established interval period.

You can check full entitlements at the duty station at https://app.unv.org/calculator. The complete UN Volunteer Conditions of Service is available at https://explore.unv.org/cos

Potential interview questions

How have you developed social media strategies to increase engagement? We want to assess your ability to create effective social media content. Provide examples of strategies you implemented and the results achieved.
Can you share an experience where you used analytics tools to measure social media performance? This question evaluates your familiarity with data analysis for social media campaigns. Pro members can see the explanation.
Describe a time when you had to engage with diverse stakeholders on social media. Pro members can see the explanation. Pro members can see the explanation.
How do you ensure your social media content is inclusive and culturally sensitive? Pro members can see the explanation. Pro members can see the explanation.
What challenges have you faced in managing social media accounts for communities or organizations? Pro members can see the explanation. Pro members can see the explanation.
How would you adapt your content strategy based on performance metrics? Pro members can see the explanation. Pro members can see the explanation.
What innovative tools or technologies have you recently integrated into your social media campaigns? Pro members can see the explanation. Pro members can see the explanation.
How do you manage tight deadlines while ensuring content quality? Pro members can see the explanation. Pro members can see the explanation.
Added 11 months ago - Updated 11 months ago - Source: unv.org