Social and Behavior Change Specialist

Lead behavior change initiatives for enhanced WASH practices.

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Overview

Lead behavior change initiatives for enhanced WASH practices.

You have:

  • At least 3 years of experience working in a design or innovation management position with ample experience in applying Social and behavior Change and/or Human-Centered Design methodology
  • Experienced in applying various innovation methodologies to projects
  • Strong skills and experience in analysing, synthesizing and coming up with digestible strategies and action plans based on the design research effort
  • Experience in the WASH (Water, Sanitation and Hygiene) sector
  • Possessed the visual design or product design skills
  • Experienced in facilitating workshops (HCD, co-creations, stakeholder alignments)
  • Fluency in French, English and Malagasy (written and spoken) is required

Description

RANO MAHARITRA is a 5-year project funded by the United States Agency for International Development (USAID), which started in January 2024.

The goal of the Project is to improve sustainable and equitable access to water, sanitation and hygiene (WASH) services for rural households. In collaboration with the Government of Madagascar (GoM) and various experts, the program aims to overcome barriers to gender equality, social inclusion, diversity, equity and accessibility (DEIA) to achieve four key objectives:

  1. Component 1 (C1): Strengthen governance and capacity to ensure access to WASH services.
  2. Component 2 (C2): Increase financial resources to support the WASH sector.
  3. Component 3 (C3): Improve supply of WASH products and services to meet needs.
  4. Component 4 (C4): Increase demand for and use of WASH products and services.

RANO MAHARITRA promotes a systems approach to promote sustainable and locally managed WASH services, with a focus on GESI, DEIA and localization to empower communities, particularly women and youth.

The project, led by CARE International in consortium with partners WaterAid, iDE, MiarakaP, BushProofand Sandandrano, encourages partnerships with governments, institutions, civil society organizations, communities, the private sector and beneficiaries.

The project is implemented in ten districts of seven regions of Madagascar: Atsimo-Atsinanana, Anosy, Androy, Betsiboka, Fitovinany, Sofia, and Vatovavy.

About iDE

iDE is an international NGO with 40 years of experience in designing and delivering market-based solutions to poverty. iDE is headquartered in Denver, Colorado USA and operates in 11 countries around the world.

iDE believes inclusive markets are the most powerful tool for creating prosperity, building resilience, and ultimately ending poverty. By listening to every stakeholder—producers, suppliers, retailers and customers—we can overcome critical bottlenecks and develop lasting solutions. At iDE, we continually challenge assumptions, make effective data- and evidence-driven decisions, and enable agile delivery of strategies and resources toward improved outcomes for our interventions. We also work to transform beliefs and practices that perpetuate inequality and use the knowledge we acquire to design social and behavioral change programming that promotes the creation of resilient market ecosystems that benefit all people.

Scope of Work

Reporting to the RANO MAHARITRA Market-Based Sanitation and Social and Behavior Change (MBS & SBC) Advisor, the SBC Specialist is a key member of the project team contributing to Component 4 of the RANO MAHARITRA project. The SBC Specialist will ensure that human-centered design and social and behavior change strategies are being used at all stages of the project. USAID RANO MAHARITRA will promote key WASH behaviors around handwashing with soap, use of safe water, use of improved toilets, food hygiene and menstrual hygiene. The SBC Specialist will develop strategies to address barriers and behavioral determinants that affect uptake and modification of WASH behaviors, increasing willingness to pay for WASH products and services that enable and sustain targeted behaviors. The SBC Specialist will promote approaches that integrate GESI-DEAI considerations.

The RANO MAHARITRA project adopts a culture of continuous learning. The SBC Specialist will work closely with the DCOP, the other Senior Advisors, the Country Coordinator and the Strategic Learning Lead for regular learning sessions.

We are looking for a Social and Behavior Change Specialist who is comfortable leading innovation projects, managing client relationships, and, most importantly, using a social and behavior change approach to improve the adoption of desired WASH behaviors under RANO MAHARITRA. While reporting to the project’s SBC & MBS Advisor, the SBC Specialist will be supported by iDE’s Global WASH technical team and iDE’s Innovation Lab – a global team of 15 specialists, including designers, researchers and changemakers working on various projects with a social innovation focus in Latin America, Asia and Africa.

Benefits

DIVERSITY STATEMENT

iDE takes pride in our talented and diverse workforce. Minorities, women, and individuals with disabilities are encouraged to apply. Hiring, promotion, and compensation of employees are conducted without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, or age.

Deadline to apply: April 4, 2024

Requirements

YOUR PRIMARY RESPONSIBILITIES:

  • Lead the development and implementation of behavior change strategies and campaigns tailored to address specific development challenges in WASH and GESI
  • Conduct desk research, expert interviews, formative, ethnographic research,
  • Design research plans to understand target audiences, including their motivations, barriers, and social norms related to behavior change, and use findings to inform intervention design
  • Design behavior change communication materials, tools, and activities utilising participatory methodologies, social marketing techniques, and communication channels appropriate to the context
  • Collaborate with project teams to integrate behavior change components into program planning, monitoring, and evaluation frameworks, ensuring alignment with project objectives and indicators
  • Provide technical guidance and capacity building support to project staff, partners, and community volunteers on behavior change theories, methodologies, and best practices
  • Facilitate stakeholder engagement processes, including community consultations, focus group discussions, and participatory workshops, to ensure local ownership and sustainability of behavior change initiatives, following a participatory approach
  • Synthesize findings and present them in digestible and visual ways for project stakeholders
  • Design strategies and action plans for behavior change and support their implementation
  • Co-run fun and engaging co-creation/brainstorming workshops in the field with communities and the office with iDE colleagues
  • Build and develop prototypes and testing loops that will inform the design of the behavior change solutions and validating the designed behavior change solutions in the field
  • Make well-reasoned and timely decisions as required to move the project forward
  • Inspire and coach your colleagues on SBC tools, materials, theories and frameworks

THE TYPE OF EXPERIENCE THAT WE ARE LOOKING FOR:

  • At least 3 years of experience working in a design or innovation management position with ample experience in applying Social and behavior Change and/or Human-Centered Design methodology
  • Experienced in applying various innovation methodologies to projects (behavior change methodologies, behavioral economics, and human-centered design)
  • Strong skills and experience in analysing, synthesizing and coming up with digestible strategies and action plans based on the design research effort
  • Experience in the WASH (Water, Sanitation and Hygiene) sector
  • Possessed the visual design or product design skills
  • Experienced in facilitating workshops (HCD, co-creations, stakeholder alignments)
  • Have confidence in presenting in front of large audiences
  • Skilled in using Google Workspace as well as design and project management software like Mural, Asana, etc.
  • Fluency in French, English and Malagasy (written and spoken) is required

BONUS POINTS IF YOU HAVE:

  • A designer with a business/marketing background or digital campaign experience
  • Experience working on digital solutions (UX Design, ICT tools)
  • Interest in working with different countries, across diverse cultural environments, or remote areas
  • Interested in innovation management methodologies and tools (sprint/agile project management, lean, stage gates)

IDEALLY, WE WOULD LOVE TO FIND SOMEONE THAT:

  • Is optimistic, passionate, dynamic, and curious
  • Is a fast learner and very hands-on
  • Is open and happy to share new methods and ideas with the team
  • Is an autonomous problem-solver with a mind full of ideas ready to be tested
  • Brings a positive attitude to the team and doesn’t take themselves too seriously
  • Is driven by a social mission
  • Has cultural sensitivity and respect towards unfamiliar contexts
  • Has a flexible mindset, is agile and adaptive, and at the same time takes into account their capacity, deadlines and limitations
  • Has excellent time management skills
  • Can embrace uncertainty and manage stress
  • Will challenge the status quo to create creative solutions
  • Is tech savvy

Potential interview questions

Can you describe a successful behavior change campaign you led in the past? This assesses your real-world application of behavior change strategies. Discuss the objectives, strategies employed, and measurable outcomes.
How do you approach understanding the motivations of your target audience? This evaluates your research and analytical skills. Pro members can see the explanation.
What strategies do you employ to overcome barriers to behavior change in your projects? Pro members can see the explanation. Pro members can see the explanation.
Describe a time when you facilitated a workshop or community engagement activity. Pro members can see the explanation. Pro members can see the explanation.
How do you measure the success of your behavior change initiatives? Pro members can see the explanation. Pro members can see the explanation.
Added 2 years ago - Updated 1 year ago - Source: ideglobal.org