Senior PSP Assistant (Digital)
Support digital fundraising programs for UNHCR Malaysia.
Overview
Support digital fundraising programs for UNHCR Malaysia.
You have:
- Completion of Secondary Education, or University degree in Communication, or Sales and Marketing, or any related field.
- Minimum 2 years experience for High School Diploma and 1 year for BA or higher in digital marketing/fundraising.
- Strong communication and interpersonal skills required.
- Ability to manage a complex and diverse workload and to work to tight deadlines required.
- Written and verbal fluency in English and Bahasa Malaysia required.
- Knowledge of mobile marketing, social media marketing, content management, digital communications, digital tracking, and analytics desired.
- Experience in digital content management (web, video, and blogs) and active management of social media community desired.
- Understanding of the NGO sector and private sector fundraising an asset.
- Knowledge of refugee issues and of UNHCR or another human rights-oriented agency an asset.
Hardship Level (not applicable for home-based)
A (least hardship)Family Type (not applicable for home-based)
FamilyStaff Member / Affiliate Type
UNOPS LICA5Target Start Date
2025-07-22Deadline for Applications
August 5, 2025Terms of Reference
1.General Background UNHCR, the UN Refugee Agency, launched Private Sector Partnerships (PSP) activities in Malaysia in2017 to secure financial contributions from Individual donors as well as Corporates and Foundations.The development of this market will support the global organization in expanding its supporter base,building stable and predictable income stream from the private sector within Malaysia. Ultimately,UNHCR Malaysia can provide even more support to refugees and other persons of concern. As in other markets PSP operates in, a PSP goal in Malaysia is to establish a sustainable source of funding through monthly donors to be recruited via Digital platform (online). UNHCR operations in Malaysia, currently benefiting 180,000 refugees and other persons of concern, provides an excellent operational context to present UNHCR to the public in a compelling manner and seek financial support from individual donors in support of UNHCR programs in Malaysia and worldwide. PSP activities in collaboration with other units also contribute to raise UNHCR brand awareness and improve public perceptions on refugees. UNHCR is now looking for a highly motivated and self-driven digital fundraising program expertise with proven track record in digital fundraising and / or direct marketing and digital marketing experience acquired in the commercial sector, to support the expansion of UNHCR digital fundraising acquisition program in Malaysia.
2.Purpose and Scope of Assignment a.Assist in planning and implementing online acquisition / fundraising campaigns, including butnot limited to always–on search and display, crowdfunding, and social media marketing. b.Assist in digital activities that support omnichannel efforts such as Direct Response TVfundraising, face to face fundraising and lead generation. c.Assist in reviewing, digitizing, scheduling and adapting web content from UNHCR local andglobal perspectives to enrich the content and interactions of emails, web sites, mobile andsocial media platforms (organic and paid) i.e., Facebook, Instagram, YouTube and etc., which target donors and prospects, in order to leverage the awareness, engagement, and optimize donation performance to meet with the programs’ objectives; d.Assist in analysing and providing user journeys, mobile and social media insights, and tooptimize the engagement and conversion performance and then execute the implementationto increase the acquisition and engagement programmes; e.Assist in producing, consolidate and coordinate all digital assets between UNHCR offices andexternal agencies to ensure programs' execution efficiency and effectiveness in order to meetthe campaigns objectives; f.Assist in determining the promotional tactic to increase web traffic and engagement that meetthe programs’ objectives and conversions; g.Assist and coordinate procurement process and execute related administrative work thatcomplement the above duties when necessary; h.Assist Digital fundraising coordinator on social media monitoring and community management; i.Assist Digital Fundraising coordinator for digital content creation and management (scheduling,monitoring, and reporting); j.Any other responsibilities as delegated by the supervisor(s);
3.Monitoring and Progress Controls a.Monitor and analyse performance ensuring that all digital targets and key performanceindicators are met or exceeded and ensuring optimal donor quality and increase lifetime value. b.Functionally guided by PSP Digital Associate, the position will be involved in weekly work reportto supervisor by PSP Officer. c.Campaign report and evaluation to supervisor. d.Mid-year and year-end evaluations with supervisor.
4.Qualifications and Experience a.Education (Level and area of required and/or preferred education)-Completion of Secondary Education, or University degree in Communication, or Sales andMarketing, or any related field. b.Work Experience-Minimum 2 years for High School Diploma and 1 years for BA or higher in digitalmarketing/fundraising.-Experience of developing and executing fundraising digital tactic and/or direct sales at anational level. c.Key Competencies -Strong communication and interpersonal skills required. -Ability to manage a complex and diverse workload and to work to tight deadlines required. -Ability to engage with external vendors at a strategic and operational level and coordinatingmultiple stakeholders required. -Ability to work independently without direct supervision required. -Well experience of computerized accounts packages, Excel, PowerPoint, and Word required. -Well-articulated, good communicator at ease with persons of different cultural/educationalbackgrounds desired. -Proven experience in running digital performance campaigns through search, social anddisplay desired. -Knowledge of mobile marketing, social media marketing, content management, digitalcommunications, digital tracking, and analytics desired. -Experience in digital content management (web, video, and blogs) and active managementof social media community desired. -Knowledge of refugee issues and of UNHCR or another human rights-oriented agency anasset. -Understanding of the NGO sector and private sector fundraising an asset. -Written and verbal fluency in English and Bahasa Malaysia required.
-Knowledge of other UN languages e.g. Mandarin an asset, as well as Cantonese desired.Standard Job Description
Required Languages
,
,
Desired Languages
Malay,
,
Additional Qualifications
Skills
Education
Certifications
Work Experience
Other information
This position doesn't require a functional clearance Remote
No
Potential interview questions
| Can you describe your experience with digital fundraising campaigns? | The interviewer wants to understand your practical experience in fundraising, especially in a digital context. | Provide specific examples of campaigns you have led or contributed to. |
| How do you prioritize tasks when managing multiple fundraising initiatives? | This question assesses your organizational skills and ability to manage diverse workloads. | Pro members can see the explanation. |
| Describe a situation where you successfully engaged a community through social media. | Pro members can see the explanation. | Pro members can see the explanation. |
| What strategies would you use to optimize donor engagement? | Pro members can see the explanation. | Pro members can see the explanation. |
| How would you handle tight deadlines when launching a fundraising campaign? | Pro members can see the explanation. | Pro members can see the explanation. |
| Can you explain the importance of analyzing digital campaign performance? | Pro members can see the explanation. | Pro members can see the explanation. |
| What digital tools or software are you familiar with for managing campaigns? | Pro members can see the explanation. | Pro members can see the explanation. |
| How do you ensure effective content creation for various digital platforms? | Pro members can see the explanation. | Pro members can see the explanation. |