Senior Program Communications Associate - Content Creator

Create engaging communication materials and manage digital outreach for transport projects.

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WRI - World Resources Institute

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New Delhi / Delhi (India)

Communications & PR

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Overview

Create engaging communication materials and manage digital outreach for transport projects.

You have:

Minimum 5 years of full-time experience working as a communication coordinator.
Experience dealing with a wide variety of stakeholders and vendors.
Knowledge of the public transport landscape in India will be preferred.
Excellent writing and editing skills in English.
Strong organizational skills and attention to detail.
Ability to build and maintain productive relationships internally and externally.
Capability to communicate complex ideas in everyday language.
Ability to meet stringent deadlines, manage multiple project deadlines.
Enthusiasm, flexibility, technical curiosity, and willingness to learn.
Understanding of how events are organized and basic troubleshooting.
Basic familiarity with design software (Photoshop, InDesign, Canva, or other AV/animation software) is an added benefit.

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Details

Senior Program Communications Associate - Content Creator

About us

WRI India, an independent charity legally registered as the India Resources Trust, provides objective information and practical proposals to foster environmentally sound and socially equitable development. Through research, analysis, and recommendations, WRI India puts ideas into action to build transformative solutions to protect the earth, promote livelihoods, and enhance human well-being.

We are inspired by and associated with World Resources Institute (WRI), a global research organization. Currently over 250 researchers are working with WRI India in our offices at Delhi, Mumbai and Bengaluru.

Our mission and values: WRI’s mission is to move human society to live in ways that protect Earth’s environment and its capacity to provide for the needs and aspirations of current and future generations. Our values are shared ideals that bind us together: Integrity, Innovation, Urgency, Independence and Respect.

Our culture: WRI is committed to advancing gender and social equity for human well-being in our mission including equal opportunities in employment. All qualified applicants will receive consideration for employment without regard to race, ethnicity, religion, sex, national origin, age, caste, marital status, sexual orientation, gender identity and expression, disability, or protected Veteran status

Job Highlight:

You will work closely with WRI India’s Integrated Transport team. This role entails developing communication material to convey the impact of the work across all transport-related projects. You should have experience in creating engaging social media content and must have design and video editing skills along with excellent skills in English writing, editing, and proofing. Knowledge of additional languages will be a plus.

What you will do:

Digital Media Content Creation (40%) • Develop communication material suited for different formats (like short video snippets, graphics, reels) for different channels – WhatsApp, Instagram, LinkedIn, etc. • Leverage existing products (like research reports, decks, blogs) and identify key messages to develop tailored social media messaging. • Maintain a structured blog and social media outreach calendar. • Identify opportunities to develop new content (like writing a blog to highlight a milestone or creating an attractive post based on a new publication release). • Find opportunities (at events, for example) for recording podcasts, webinars, reels, and ensure wide dissemination and engagement. • Create and implement a digital communication plan for pre- and post-event outreach.

Other Content Creation (30%) • Develop content for press releases, blogs, brochures, and facilitate the writing of op-eds for external publications. • Ensure all content is accurate and grammatically correct while maintaining WRI India branding and style guidelines. • Work with leadership to create short thought pieces and articles.

Research and Event Outreach Support (30%) • Convert research insights into simple-to-understand language and engaging infographics that are palatable to a larger digital audience. • Prepare attractive and informative presentation decks as needed. • Support teams in developing reading materials (concept notes, agendas, etc.) for convenings/events. • Facilitate internal coordination and lend support during on-ground events.

What you will need:

• Minimum 5 years of full-time experience working as a communication coordinator. • Experience dealing with a wide variety of stakeholders and vendors. • Knowledge of the public transport landscape in India will be preferred. • Excellent writing and editing skills in English. • Strong organizational skills and attention to detail. • Ability to build and maintain productive relationships internally and externally. • Capability to communicate complex ideas in everyday language. • Ability to meet stringent deadlines, manage multiple project deadlines. • Enthusiasm, flexibility, technical curiosity, and willingness to learn. • Understanding of how events are organized and basic troubleshooting. • Basic familiarity with design software (Photoshop, InDesign, Canva, or other AV/ animation software) is an added benefit.

Potential Salary and Benefits: 14,00,000 to 18,00,000 INR CTC Per Annum

Salary shall be commensurate with experience and skills. WRI offers a generous and comprehensive benefits package.

Duration: 1 years as term hire (extendable based on performance and project requirements)

Location: New Delhi, India

Start date: As soon as possible

List of Documents to be attached:

Cover Letter
Resume

Only shortlisted applicants will be contacted for interview purpose. Diversity, Equity, and Inclusion (DEI) @WRI India

WRI India values and promotes diversity, equity and inclusion across all areas of our work and workforce. Integrating these values into our actions fosters a progressive and collaborative culture and can also enhance our impact. It is our responsibility to create a welcoming working environment for people of diverse cultures, backgrounds and experience to learn together. We are responsible for fostering a safe and inclusive workplace where questions, concerns and information about diversity, equity and inclusion are part of our ongoing dialogue and development.

Learn more about WRI India’s commitment to Diversity, Equity, and Inclusion (DEI). Click Here

People-centric to the core:We keep our people at the centre of everything we do - from a welcoming work environment to benefits and a culture that encourages staff to stay healthy, happy, engaged, and growing.

Some of the non-monetary benefits that our staff get: Health benefits: We cover health insurance for you and your loved ones for up to INR 8 lakhs

Term Insurance: Our term insurance policy covers life coverage of 50 lakhs per staff member

Employee Assistance program: Promoting mental well-being and supporting staff in achieving a satisfying work-life balance

Health & Nutrition: Personalized diet recommendation from a certified dietitian based on the physical health condition and lifestyle

Flexible work schedule: Alternative work arrangements for all who are eligible by nature of their job

Learning culture: Workshops and trainings to empower staff, encourage new learning opportunities

Rest and Recharge weeks: We encourage staff to take time off to rest, rejuvenate, upskill, and pursue their interests.

Our leave policy: Avail personal time off at 36 per year, along with public holidays, maternity, paternity, and adoption leaves.

Click here to know more about our benefits Careers | WRI INDIA (wri-india.org)

Equal employment @WRI India

We believe in equal employment, it is our policy to recruit, and provide opportunities for advancement in all job classifications without regard to caste, religion, sex, age, marital status, sexual orientation, parental status, or disability.

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Potential interview questions

Can you describe a communication project you managed from start to finish?	This assesses your project management skills and ability to see a project through to completion.	Focus on the challenges you faced, how you overcame them, and what you learned.
How do you prioritize your tasks when managing multiple deadlines?	This question examines your organizational skills and ability to handle pressure.	Pro members can see the explanation.
Tell us about a time you had to work with a difficult stakeholder. How did you handle it?	Pro members can see the explanation.	Pro members can see the explanation.
What strategies do you use to create engaging social media content?	Pro members can see the explanation.	Pro members can see the explanation.
How do you ensure your writing is accessible to a wide audience?	Pro members can see the explanation.	Pro members can see the explanation.
Describe your experience with event management. What role did you play?	Pro members can see the explanation.	Pro members can see the explanation.
What design tools are you familiar with and how have you used them in your work?	Pro members can see the explanation.	Pro members can see the explanation.
Can you give an example of how you transformed research insights into engaging content?	Pro members can see the explanation.	Pro members can see the explanation.