Marketing Communications Manager

Develop and implement marketing communications plans.

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AHA - American Heart Association

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Overview

Develop and implement marketing communications plans.

You have:

  • Bachelor’s degree in communications, journalism, marketing or equivalent experience.
  • Outstanding written and oral communication skills.
  • Three (3) years of work experience in communications, content marketing, or equivalent experience.
  • Ability to develop and implement communications and content marketing plans and campaigns.
  • Detail oriented with sensitivity to timeliness.
  • The ability to be a self-starter who is resourceful and possesses excellent organizational and time-management skills.
  • Proficiency with the Microsoft Suite and Canva.
  • Proficiency with, and technical knowledge of, the Adobe Creative Suite (Illustrator, InDesign, and Photoshop).
  • Ability to travel up to 15% nationally with overnight stay.
  • Preferred five (5) to seven (7) years of relevant experience.
  • Experience with copywriting and proof-reading.
  • Experience producing photo and video shoots.
  • Experience with video editing.
  • Proficiency with Premiere Pro and After Effects.

Potential interview questions

Can you provide an example of a successful content marketing campaign you've managed? This question assesses your practical experience and measurable outcomes in content marketing. Share specific metrics and results from previous campaigns.
How do you prioritize projects and ensure deadlines are met? The interviewer wants to know about your organizational skills. Pro members can see the explanation.
What strategies do you use to identify audience needs in your communications? Pro members can see the explanation. Pro members can see the explanation.
Describe a time you collaborated with a team to achieve a goal. Pro members can see the explanation. Pro members can see the explanation.
Can you tell me about a time you analyzed data to inform a marketing decision? Pro members can see the explanation. Pro members can see the explanation.
How do you keep up with trends in content marketing? Pro members can see the explanation. Pro members can see the explanation.
What role does storytelling play in your marketing strategies? Pro members can see the explanation. Pro members can see the explanation.
Describe your experience working with Adobe Creative Suite or similar tools. Pro members can see the explanation. Pro members can see the explanation.
Added 1 year ago - Updated 1 year ago - Source: heart.org