Local Consultancy: Social Media Assistant (6 Months)
Support digital campaigns and manage content for UNICEF's social channels.
This opening expired 3 years ago.
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Overview
Support digital campaigns and manage content for UNICEF's social channels.
You have:
- Bachelor’s degree or learning programme certification in Visual Communication, Multimedia arts, Design, Communication, or Marketing.
- 3-5 years of work experience in digital marketing with a focus on campaign strategy, content planning, creatives production, and social media management.
- Technical expertise in graphic design, video editing and other creative production using Adobe Creative Suite and Canva.
- Fluency in English, both in oral and written communication.
- Technical knowledge in social media management, paid media and analytics using third-party channel management and analytics tools.
Contract
This is a Consultancy contract. More about Consultancy contracts.
UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.
Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.
And we never give up.
For every child, Sustainable Sanitation
How can you make a difference?
Purpose of the Consultancy:
This will enable the section to effectively and efficiently meet social media and website KPIs, as well as milestones for advocacy, emergencies and other key communication moments for 2022-2023. The public-facing channels include the country office’s website, Facebook, YouTube, Twitter, Instagram, Tik-Tok, and other new channels that may be created to support the overall communication and advocacy strategy.
The Social Media Assistant reports to the Digital Communication Officer, working under the guidance of the Digital Communication Associate for day-to-day tasks in content production, paid media management, and digital channels management.
Tasks:
Content Production.
Paid Media Management.
Content Planning, Release and Archiving.
Coordination.
Deliverables:
• Using the Communication Section’s tools such as Adobe Creative Suite, Canva and other content creation software, conceptualize and produce graphics, videos, articles and interactive pieces of content for UNICEF Philippines public-facing digital channels. This includes adapting and repackaging existing materials and assets.
• Copywriting for post captions, content copy ads, photo captions and alt text, and community management FAQs.
• Support the planning, implementation, monitoring and reporting of campaigns using Meta ad credits, ensuring effective spending to achieve campaign objectives while complying with ad credits guidelines.
• Provide technical support to major campaigns to be handled by digital agencies, including SEM campaigns.
• Support content planning and conceptualization during content planning meetings.
• Handle daily updating and maintenance of the Communication Section’s content production trackers.
• Produce social media packs for campaigns and other key moments.
• Publish and schedule approved content on time using content management tools such as Hootsuite and publish natively on social media channels, and adjust posting schedules as needed.
• Create and maintain an internal archive of all released photos, videos and other social media assets, with complete working files and related documents such as social media packs.
• Attend regularly scheduled meetings with the digital communication team, communication and fundraising digital group, joint partnerships group, and the Communication Section and provide relevant updates and inputs as needed.
• Attend ad-hoc meetings for emergencies and other priorities Ensure that all creative assets, including copy and post captions undergo proper review and sign-off prior to release.
To qualify as an advocate for every child you will have…
Education:
• Bachelor’s degree or learning programme certification in Visual Communication, Multimedia arts, Design, Communication, or Marketing.
Work Experience:
• 3-5 years of work experience in digital marketing in an agency or in-house for a brand, with a focus on campaign strategy, content planning, creatives production, and social media management.
• Past work experience in the development sector, or experience in handling advocacy and non-profit campaigns and activations, an advantage.
Knowledge/Skills/Competencies:
• Technical expertise in graphic design, video editing and other creatives production primarily using Adobe Creative Suite and Canva, and native channel content production and editing tools.
• Technical knowledge in social media management, paid media and analytics using native and third-party channel management, analytics and content management tools such as Hootsuite, Google Analytics, YouTube Studio, Facebook Business Manager and others.
• Adobe, Meta and Google certifications are an advantage.
• Ability to implement insights, data and advocacy briefs into creative ideas that will drive audience engagement.
• Excellent copywriting skills in English and Filipino.
• Ability to condense and transform complex technical text and ideas into effective materials and copy suited for identified audiences and channels.
• Strong strategic thinking on digital communication.
• Excellent organizational and communication skills.
Language:
• Fluency in English, both in oral and written communication, and knowledge of the relevant local language is an asset.
For every Child, you demonstrate…
UNICEF's values of Care, Respect, Integrity, Trust, and Accountability (CRITA).
To view our competency framework, please visit here.
UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.
UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.
HOW TO APPLY
Qualified candidates are requested to complete an online candidate profile in http://www.unicef.org/about/employ/ by 24 October 2022. Only applications sent through the e-recruitment portal under Job Number: 556160 will be considered.
All candidates are requested to submit a COVER LETTER, and the duly filled P11 Form which can be downloaded from our website at P11 Form.docx (sharepoint.com) indicating three (3) previous supervisors. Please indicate your professional fees and the soonest availability to take on the post based on the above terms of reference.
UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.
UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles.
All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.
Remarks:
Only shortlisted candidates will be contacted and advance to the next stage of the selection process.
Individuals engaged under a consultancy or individual contract will not be considered “staff members” under the Staff Regulations and Rules of the United Nations and UNICEF’s policies and procedures, and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants and Individual Contractors. Consultants and individual contractors are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws.
The selected candidate is solely responsible to ensure that the visa (applicable) and health insurance required to perform the duties of the contract are valid for the entire period of the contract. The candidate may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid).
Potential interview questions
| Can you describe a successful digital campaign you managed and the role you played? | This measures your experience and effectiveness in managing campaigns. | Detail your involvement, what made it successful, and the outcomes. |
| How do you prioritize content creation versus content scheduling? | This assesses your organizational skills and decision-making process. | Pro members can see the explanation. |
| Give an example of how you handle negative feedback on social media. | Pro members can see the explanation. | Pro members can see the explanation. |
| What tools do you use for social media analytics, and how do you interpret the data? | Pro members can see the explanation. | Pro members can see the explanation. |
| Describe a time you had to adapt quickly to a change in a campaign narrative. | Pro members can see the explanation. | Pro members can see the explanation. |
Added 3 years ago
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Updated 1 year ago
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Source:
unicef.org
