Global Communications Officer
Drive social media growth and develop engaging content.
Overview
Drive social media growth and develop engaging content.
You have:
- Experience in social media management and strategy development.
- Proven ability to create engaging content across various digital platforms.
- Experience in working within a fundraising context.
- Strong copywriting skills and attention to detail.
- Basic skills in design and visual content creation.
Description
Job Title: Global Communications Officer Reporting to: Senior Global Communications Manager Contract Type: Full time (37.5 Hours) Permanent Principal Location: London Salary: £27,000-£30,000
Part 1: Role Purpose:
Street Child is looking for a dynamic, confident individual with a passion for communications and a drive to make a difference.
We need a Global Communications Officer who is adaptable, personable, has an attention to detail and is ready to tackle any task with gusto. We are looking for someone who can drive forward our owned channel development, grow our website traffic and social media channels whilst maintaining strong platform engagement rates to generate fundraising.
Our ideal candidate will also create fresh campaigns with market cut through, develop clear, creative collateral, support our growing global advocacy efforts and identify opportunities for telling stories from Street Child’s programmes around the world. An eye for design and some basic editing skills is a bonus.
Part 2: Key Responsibilities:
1. Social channel content creation, maintenance and development
- Lead on the development and maintenance of the Street Child social channels, pushing forward our social strategy with a relentless focus on growth and engagement. Develop, create, and manage engaging content for our social media platforms (e.g., Instagram, Facebook, X, LinkedIn, TikTok), including identifying strategies for viral and timely content.
- Craft compelling copy and visuals that align with our brand voice and promote Street Child programmes around the world.
- Identify and leverage emerging trends and opportunities for Street Child’s social media presence.
2. Day-to-day website content updates & maintenance
- Lead on the day-to-day content updates and maintenance of the Street Child website, working to a turnaround time of 48 hours for business-as-usual activity.
- Work with external web developers to ensure Street Child’s website is optimised for raising awareness of our work, engaging supporters and raising funds.
- Develop high-quality written and visual content optimised for web, including managing our blog to ensure a steady output of content on Street Child programme areas, including primary education work, education in emergencies, and humanitarian programmes.
3. Communications resource for global fundraising teams
- Support the strategic development and communications needs of European and North American entities, ensuring a strong cohesive global voice for Street Child.
- Support global fundraising teams on all communication resource needs, including but not limited to event publicity/promotion, key appeal content and community resource generation.
- Support the creation of content/collateral for fundraising teams.
- Support the development of corporate communications, including but not limited to the design of impact reports, event promotion and publicity.
- Work with colleagues in other fundraising teams to establish communication calendars and plan for their respective areas of work, identifying communication needs and deadlines ahead of time.
4. Global advocacy communications support
- Support the delivery of global advocacy events, such as UNGA and World Economic Forum.
- Support corporate communications strategies around global advocacy events, such as UNGA and World Economic Forum.
- Craft compelling advocacy messages for Street Child-owned channels, working closely with our global programmes experts to position the organisation as though-leaders in the global education sector.
5. Wider MMC support
- Support the delivery of key content and assets for media.
- Support the contracting of in-country photographers and videographers.
- Support the individual giving donor mapping and communications development, helping to deepen and develop our donor relationships and increase unrestricted fundraising.
- Able to represent Street Child appropriately both internally and externally.
- Carry out all reasonable requests that are within the broad remit of the role.
- Support the delivery of the Annual Report.
Potential interview questions
| How have you successfully managed a social media campaign in the past? | The interviewer wants to assess your practical experience and strategic thinking in social media management. | Discuss a specific campaign, highlighting your role, the strategies you implemented, and the results achieved. |
| Can you describe a time you created content that increased engagement? | This question aims to evaluate your creativity in content creation and understanding of audience engagement. | Pro members can see the explanation. |
| How do you ensure your written communication is compelling? | Pro members can see the explanation. | Pro members can see the explanation. |
| Explain a situation where you had to adapt your communication strategy. What was the outcome? | Pro members can see the explanation. | Pro members can see the explanation. |
| What innovative strategies would you implement for our social media channels? | Pro members can see the explanation. | Pro members can see the explanation. |