EOI Complimentary 2022 - Fund Raising Specialist (Digital Engagement), P-3, FT, IG, PFP, Geneva, Switzerland

Contract

This is a P-3 contract. This kind of contract is known as Professional and Director staff. It is normally internationally recruited only. It's a staff contract. It usually requires 5 years of experience, depending on education.

Salary

The salary for this job should be between 137,951 USD and 180,636 USD.

Please keep in mind that the salary displayed here is an estimation by UN Talent based on the location and the type of contract. It may vary depending on the organization. The recruiter should be able to inform you about the exact salary range. In case the job description contains another salary information, please refer to this one.

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

For every child, a champion

The Private Sector Fundraising and Partnerships Section (PSFP) within the Division of Private Fundraising and Partnerships (PFP) works with National Committees and UNICEF Country Offices to maximize revenue and drive income growth.

The Digital Fundraising team, sitting within the Individual Giving Unit, PSFP, PFP is implementing a new Digital Revenue Strategy to Inspire, Collaborate and Enable markets to improve their digital fundraising results. The vision is to become the largest and most successful non-profit digital fundraising program in the world.

The Fundraising Specialist (Digital Strategist) role sits within the Digital Fundraising Team. The incumbent’s key goal is to support UNICEF markets to maximize fundraising revenues through our Digital channels. This will be done by collaborating with markets, understanding their capabilities and challenges, and providing strategic digital recommendations and technical support.

How can you make a difference?

Summary of key functions/accountabilities:

1. Deliver the Fundraising Digital Revenue Strategy by:

• Drive the Customer centricity culture to deliver fundraising results.
• Participating in the global Digital Strategic planning process and work plans.
• Understanding the local organization goals, local digital capabilities, opportunities and challenges while supporting the markets to grow their digital fundraising results.
• Implementing the Digital Revenue Strategy and Data-driven approach, monitoring feedback from the markets, and supporting continuous improvements to market digital revenue driving capabilities.
• Act as the digital fundraising expert and account manager for UNICEF Regional offices, National Committees, and Country Offices, providing recommendations on achieving digital results and long-term growth.

2. Coordinate omnichannel digital support to improve fundraising performance by:

• Enabling the growth of digital capabilities within markets, in areas such as data capture, web analytics, performance marketing and content creation, A/B testing, CRO, customer journeys and marketing automation.
• Coordinating with markets and content teams to optimize digital campaigns (website, media advertising and email marketing).

3. Promote the importance of data capture and analytics, with continuous optimization of results by:

• Promoting standards of digital and data tracking capabilities within markets.
• Providing strategic support on digital analytics, attribution models, A/B testing solutions, and working with global and local agencies where appropriate.
• Providing input for ongoing optimization of results.
• Advocating for market support within PFP, UNICEF offices, and ICT for strategic projects where necessary.

4. Support the Digital Talent & Knowledge Management Strategy by:

• Actively participating in the creation of a global digital fundraising community of skilled & engaged professionals that grow, learn, and achieve outstanding results together.
• Leveraging Knowledge Management for improved digital fundraising results, identifying, sharing, and replicating case studies and best practices across markets.
• Promoting the recruitment & retention of Digital Talent across markets achieving improved digital fundraising results.

5. Inspire and enable fundraising innovation by:

• Providing clear guidance on digital revenue strategy to achieve Fundraising results.
• Being aware of and promoting the visibility of fundraising innovations across the industry.
• Supporting testing of marketing innovations with key markets to pilot new techniques and technologies, rolling out learnings and sharing knowledge globally.

To qualify as an advocate for every child you will have…

Education:

• An Advanced University degree in one of the following fields is required: Business Administration, Marketing, Communications, Fundraising, or another relevant technical field.
• Alternatively, a first-level university degree in a relevant field combined with two additional years of qualifying professional experience may be accepted in lieu of the advanced university degree.
• Chartered Institute of Marketing (CIM), Institute of Fundraising (IoF), or Institute of Direct Marketing (IDM) qualifications or other equivalent professional qualifications would be an asset.

Experience:

• A minimum of 5 years of progressively responsible professional experience in digital fundraising or marketing is required.
• Proven success in delivering successful digital marketing programs with demonstrated financial results, is highly desirable.
• Solid understanding and experience in integrating digital with offline campaigns (e.g. DRTV, telethons, etc.) to maximize donor revenue, is highly desirable.
• Experience in planning digital activity across a large organization, including running and planning workshops with cross-organizational stakeholders, is highly desirable.
• Proven project management skills delivering complex projects on time and budget with a strong knowledge of all the financial aspects of digital fundraising/marketing including analysis of costs/income, ROI, conversion and attrition data, and all other relevant KPIs, is highly desirable.
• Experience conducting audience research and insight projects is an asset.
• Experience working on analytics, digital attribution, and campaign tracking projects is an asset.
• Experience of working in an Agile environment will be highly desirable.
• Experience with UN/ UNICEF is an asset.

Language Requirements:

• Fluency in English is required.
• Knowledge of another official UN language (Arabic, Chinese, French, Russian, and Spanish) is considered as an asset. For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust, Accountability, and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: https://uni.cf/UNICEFValues

The UNICEF competencies required for this post are...

• Builds and Maintains Partnerships (1)
• Demonstrates Self Awareness and Ethical Awareness (1)
• Drives to achieve impactful results (1)
• Innovates and Embraces Change (1)
• Manages ambiguity and complexity (1)
• Thinks and Acts Strategically (1)
• Works Collaboratively with others (1) are required.

During the recruitment process, we test candidates following the competency framework. Familiarize yourself with our competency framework and its different levels: competency framework here.

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

We offer a wide range of benefits to our staff, including paid parental leave, breastfeeding breaks and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

Remarks:

Kindly note that priority will be given to all the eligible candidates participating in the 2022 Mobility Exercise and Staff on Abolished post.

Mobility is a condition of international professional employment with UNICEF and an underlying premise of the international civil service.

UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station, which will be facilitated by UNICEF, is required for IP positions. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (COVID). Government employees that are considered for employment with UNICEF are normally required to resign from their government before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason.

UNICEF PFP-Geneva is currently reviewing organizational changes; therefore, the exact future location of the post is still under consideration/to be determined. Candidates may be asked to commence duties remotely. Should the selected candidate be assigned and relocate, they may later be asked to relocate and be assigned to another location during the initial contract or assignment period.

Only shortlisted candidates will be contacted and advance to the next stage of the selection process.