Communications Associate

Volunteering Communications & PR

Overview

Support UNICEF Pakistan's advocacy through digital media and community engagement.

You have:

• Strong understanding of communication strategies, media engagement, and ability to craft compelling narratives.
• Experience in developing and implementing communication strategies, managing media engagement, and enhancing visibility of development goals.
• Experience using digital platforms, public events, and partnerships with media outlets.
• Capable of managing direct communications on various digital channels such as YouTube, LinkedIn, Facebook, Instagram, Twitter, and TikTok.
• Proficiency in producing and editing multimedia content (photo and video) for digital platforms.

Contract

This is a UNV contract. More about UNV contracts.

The Advocacy and Communication (A&C) section at The United Nations Children’s Fund (UNICEF) Pakistan plays a pivotal role in amplifying the organization's mission through strategic external communications. By advocating for children's rights, the Advocacy and Communication (A&C) section supports The United Nations Children’s Fund (UNICEF)'s diverse programmes across Pakistan, ensuring that the voices of children and their needs are heard and addressed.

In this dynamic environment, the UN Volunteers Communication Associate - Digital Media & Engagement is instrumental in crafting and disseminating interactive content that resonates with our audiences. This role involves producing compelling advocacy materials and promoting The United Nations Children’s Fund (UNICEF)'s initiatives, events, and campaigns across various digital platforms, including social media channels and the official website.

Under the guidance of the Digital Communication Specialist, the UN Volunteer Communication Associate - Digital Media & Engagement will be responsible for creating engaging content, managing community interactions, and leveraging digital insights to strengthen The United Nations Children’s Fund (UNICEF) Pakistan's online presence. The role is not only about maintaining our digital platforms but also about innovating and adapting to the evolving digital landscape to keep our message at the forefront of advocacy for children's rights.

A. Content production:

1. Assist in managing content calendar for social media platforms.

2. Assist in scheduling specific, timely campaigns across all platforms in line with international days, current events etc.

3. Support in creating engaging social media content on a weekly/ monthly basis. Pitch new

approaches and angles for content. 4. Write strong copy aligned with The United Nations Children’s Fund (UNICEF)'s style, for social media, and long form for web.

5. Produce and post-produce multimedia content (photo and video) for digital platforms, including basic graphic design, photo and video editing.

6. Assist in promoting content online.

B. Community Engagement:

Support the communication section to:

1. Coordinate, monitor, and manage direct communications on UNICEF Pakistan's digital channels: YouTube, LinkedIn, Facebook, Instagram, Twitter and TikTok. Assist in monitoring and replying to Tweets, comments and messages from followers, under supervision of the Digital Communication Specialist.

2. Help employ community management best practices to encourage online audiences to participate in social media discussions, increase their understanding of our work for children

3. Monitor analytics and produce weekly/monthly reports.

4. Support the growth of The United Nations Children’s Fund (UNICEF) Pakistan social media channels.

5. Monitor current events, public opinion and press, identify issues and trends, and advise on appropriate digital media response.

C. Research, reporting and knowledge management:

1. Support organization of digital assets and content calendars.

2. Research articles, stories, resources, or other content that is relevant to our audiences/communities.

3. Support regular meetings with Digital Communication team to plan for the upcoming social media editorial calendar.

4. Monitor and evaluate UNICEF's social media performance

5. Support the communications sections to update information and key messages.

6. Support the communications sections to update information and key messages. Any other task assigned by the supervisor

People Management:

Takes ownership of responsibilities, keeping stakeholders and teams proactively engaged in project activities.

Communication:

Presents complex and conceptual ideas in simplistic form, and builds formal and informal networks, both internally and externally as required for the project.

Delivery:

Ensure timely achievement of targets and deliverables and collaborate with team towards that goal dealing with challenges constructively.

• Strong understanding of communication strategies, media engagement, and the ability to craft compelling narratives.
• Candidates should demonstrate experience in developing and implementing communication strategies, managing media engagement, and enhancing the visibility of development goals.
• Experience in using digital platforms, public events, and partnerships with media outlets is also essential.

As this is a national UNV assignment, the UN Volunteer will be responsible for arranging his/her own housing and other living essentials. UNV Field Unit will help you open a Pak rupee bank account with Standard Chartered Bank or any other local bank at your duty station.

Assignment remarks: This is a national UNV assignment, and a Volunteer Living Allowance (VLA) of PKR 105,097 is provided monthly to cover housing, utilities and normal cost of living expenses. Life health and permanent disability insurance are included (health insurance for up to 3 dependents), as well as final repatriation (if applicable) and resettlement allowance for satisfactory service.

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Potential interview questions

Added 3 months ago - Updated 3 months ago - Source: unv.org