Communication Officer (Digital), NOA, Fixed Term, Brasilia, Brazil

Contract

This is a NO-1 contract. This kind of contract is known as National Professional Officers. It is normally only for nationals. It's a staff contract. More about NO-1 contracts.

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential. Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone. And we never give up.

And we never give up.

For every child, access

The position is located in the Communication Section in UNICEF Brazil’s main office in Brasília, which leads on the implementation of the office’s Communication, Advocacy and Engagement Strategy and its goals. It supports communication, brand visibility, child rights advocacy and social and behaviour change communication, mainly by engaging target audiences through digital platforms including UNICEF’s social media channels.

For further information, please visit www.unicef.org.br

Job organizational context:

The Communication Officer assists in planning, implementing, monitoring and evaluating an advocacy and communication strategy to get children’s and women’s issues into the public domain, strengthen political will in support of UNICEF's mission and objectives in the country, and enhance the organization’s credibility and brand and engage young people in content production to promote children’s rights, with a focus on digital platforms.

How can you make a difference?

The position is located in the Communication Section in UNICEF Brazil’s main office in Brasília, which leads on the implementation of the office’s Communication, Advocacy and Engagement Strategy and its goals. It supports communication, brand visibility, child rights advocacy and social and behaviour change communication, mainly by engaging target audiences through digital platforms including UNICEF’s social media channels.

The main responsibilities, tasks and Deliverables are:

1. Communication materials

Ensure that the production of communication products and materials is timely executed and followed up to support the country office communication strategy, regional and global campaigns and priorities and to support resource mobilization as set out in the work plan.

• Gather content and coverage of relevant country efforts to identify effective relevant country programme activities and results. Develop complementary, country specific and local community materials and activities.

• Support the production of digital and other communication materials (e.g. briefing notes, images, video. Web pages etc.) that meet the country and global standards as set out in the Communication Toolkit.

• Assist in drafting and editing articles, press releases, human interest stories and other advocacy/information materials for both web-based and traditional media, as appropriate.

• Follow up on the production of advocacy and communication materials (e.g., films, videos, audio-visuals, etc.), and oversee the qualitative aspects of production, (e.g., quality control, translations, reviews of layout and graphic design etc.) to meet standards as set out in the Communication Toolkit.

• Maintain an up-to-date documentation centre for communication materials including publications, press releases and clippings, photographs, audio-visual materials, web resources etc.

• Recommend appropriate information and communication materials for use in media, and other advocacy and communication activities;

• Recommend established contacts, networks, resources and processes to support communication activities.

2. Media relations

Effective and timely professional assistance and support are provided in developing, drafting and maintaining contact information, materials and relationships with journalists and media outlets covering all media – print, TV, radio, web etc. – in the country, to communicate the story of UNICEF's cooperation to a wider audience.

• Maintain and update media relations contact list/database. Ensure rapid and accurate information dissemination to the media.

• Assist in developing and maintaining close collaboration with mass media, as well as with groups and organizations whose support is essential to the achievement of advocacy and communication objectives.

• Prepare background communication and promotional materials for briefing and visits of media and other special interest groups. Assist in the planning, logistic and administrative arrangements for them.

• Assist in collaborating with the media through activities such as organizing project site visits, facilitating photo coverage and TV footage and utilizing both web-based and traditional media as appropriate.

• Monitor and evaluate the use and effectiveness of media materials. Maintain a library of coverage (clippings, coverage etc.)

3. Monitoring and evaluation

Regular monitoring and evaluation activities are undertaken according to the work plan to ensure maximum impact and continuous improvement of country communication efforts. Ensure results and reports are prepared and shared on a timely basis.

• Assist in coordinating appropriate audience research and compiling and analysing relevant data.

• Monitor and evaluate the appropriate and timely dissemination of advocacy and communication materials to target audiences, and participate in the evaluation of their impact. Monitor and evaluate the use and effectiveness of media materials. Maintain a library of coverage (clippings, coverage etc.)

• Monitor the public perception of UNICEF in the country and recommend appropriate action to maintain a positive image for the organization.

• Assist in providing feedback to DOC on the use and appropriateness of global communication materials such as publications, images and multimedia products.

• Ensure good quality data collection, analysis and evaluation and reporting to ensure effective communication strategies, planning and effective and efficient advocacy.

• Undertake lessons learned review of successful and unsuccessful communication experiences as directed by supervisor.

4. Celebrities, partners and special events

Ensure that the Country Office’s contact list of individuals, groups, organizations and fora (including Government, UN, and bilateral counterparts), are maintained and further developed, whose support is essential to/can assist in achieving the advocacy and communication objectives and who support and are able to actively participate in special events and activities that further the country programme goals.

• Help organize and generate public support for special events and activities to promote country programme goals.

• Assist in developing and maintaining close collaboration with mass media, as well as with groups and organizations whose support is essential to the achievement of advocacy and communication objectives.

• Maintain and update celebrity and partner contact lists/database for country office.

• Monitor/document process and effectiveness of working with these individuals/organizations.

• Prepare background communication and promotional materials for briefings and visits of media, Goodwill Ambassadors, donors, National Committee representatives and other special interest groups. The task includes preparing information materials (e.g., press releases, programme summaries, country fact sheets and media kits), and assisting in the planning, logistics and administrative arrangements.

5. Volunteer engagement:

The continuous engagement of the Country Office’s network of digital volunteers is secured through training in child/human right issues and content production techniques, and the timely development and dissemination of their communication products on UNICEF’s digital platforms is guaranteed. Coordinate annual recruitment of digital volunteers and plan and oversee their activities, including online and presential encounters, courses, trainings and social activities.

• Select, coordinate and train sub-groups of volunteer leaders and content creators to produce content aligned with the Country Office’s communication strategy and programme goals

• Monitor the reach of and engagement with content produced by volunteers for the social networks.

To qualify as an advocate for every child you will have:

University degree in Communications, Journalism, Public Relations or related field.

One year of practical professional work experience in communication, print and broadcast media, or interactive digital media.

Field work experience.

Background/familiarity with Emergency situations.

Fluency in English and Portuguese is required. Knowledge of another official UN language (Arabic, Chinese, French, Russian or Spanish) is an asset.

For every Child, you demonstrate:

UNICEF’s values of Care, Respect, Integrity, Trust, and Accountability (CRITA) and the following competencies: Demonstrates Self Awareness and Ethical Awareness (1), Works Collaboratively with others (1), Builds and Maintains Partnerships (1), Innovates and Embraces Change (1), Thinks and Acts Strategically (1), Drive to achieve impactful results (1), and Manages ambiguity and complexity (1).

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles.

Remarks:

This Vacancy Announcement is open for competition to Brazilian nationals only.

Only shortlisted candidates will be contacted and advance to the next stage of the selection process.

All candidates who wish to apply to this Vacancy Announcement are requested to prepare and submit their application in English.

UNICEF appointments are subject to medical clearance. Appointments are also subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Government employees that are considered for employment with UNICEF are normally required to resign from their government before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason.