Communication Expert
Develop and implement communication strategies for MSME project.
Overview
Develop and implement communication strategies for MSME project.
You have:
- Experience in developing and executing comprehensive communication strategies and media plans.
- Experience in social media management and organizing social media campaigns.
- Basic knowledge in graphic design with software like Adobe InDesign, Adobe Premier, and Adobe Photoshop.
- Strong interpersonal skills with the ability to work effectively in a team environment.
- Ability to communicate visually and create appealing UNDP graphic products.
- Familiarity with UNDP rules and regulations.
Contract
This is a UNV National Expert contract. This kind of contract is known as National UN Volunteer. It is normally only for nationals. More about UNV National Expert contracts.
In 2018, the Micro, Small and Medium Enterprises (MSME) sector in Ukraine accounted for more than 81 percent of all employment creating 77.4 percent of jobs. The share of value added increased from 64.3 percent in 2018 to 70.2 percent in 2020 meaning that MSMEs must have a voice in shaping the business environment in Ukraine. Yet MSMEs are those that are mostly affected by incomplete reforms and fluid frameworks. In the context of the “Strengthening MSME Business Membership Organizations in Ukraine: Phase II (2019-2023)” Project, the United Nations Development Programme (UNDP) is intervening for 48 months to design and deliver tailored capacity development support to selected BMOs (Business Membership Organizations) representing different macro regions and sectors of Ukraine to help strengthen their institutional/organizational/financial capacities to represent interests of the private sector and facilitate a more active, responsive, professional and policy-oriented dialogue between public and private sectors. The Project is also addressing important cross-cutting challenges for economic development in Ukraine such as women's economic empowerment and promoting sustainable practices among MSMEs.
The Communications Expert will perform the following tasks:
• The CE will assist Project Manager in the proposal development stage to identify appropriate communication activities for the project; • The CE will ensure that relevant advocacy/information materials such as Press releases, Articles, Interviews, Human Interest Stories, project reports, factsheets, infographics, videos etc. are developed and disseminated to target groups through relevant media and network channels; • Logistical support to the organization of publicity/outreach for the knowledge-sharing events and promotional opportunities related to project implementation; • Establish good collaboration with the media by sharing communication materials, facilitating photo coverage and utilizing both web-based and traditional media as appropriate; • Monitor and evaluate the use and effectiveness of media materials. Maintain a library of media coverage, clippings etc. related to the projects; • The CE will develop and archive communication materials, including digital, such as publications, press releases and clippings, photographs, audio-visual materials, web resources etc.; • Collection of information, preparation of content for UNDP CO website and digital media platforms in two (2) languages (English and Ukrainian); • Preparation of Media coverage for the projects’ activities; • The CE will provide support to the preparation of briefings and regular meetings with the national and international partners, UN Agencies and media; • Administrative and logistical support to the CO communications team, including for initiatives such as media workshops, press briefings, project visits, report launches, etc.; • Production of printed communication and advocacy products related to projects’ implementation; • Participation in training for the CO staff and project personnel on effective communications and advocacy; • The CE will provide support to advocacy efforts and campaigns by organizing public events and drafting briefing materials and press releases; • The CE will design terms of reference for and supervise work of consultants and commercial companies designing awareness-raising products. • Provide updates on communication activities, campaign results, and stakeholder engagement efforts.
· Accountability · Adaptability and flexibility · Creativity · Judgement and decision-making · Planning and organising · Professionalism · Self-management
developing and executing comprehensive communication strategies and media plans, preferably in the energy or environmental sectors.
Other desired/mandatory required technical knowledge:
· Experience in social media management (Twitter, Facebook, Instagram, etc.), experience in organizing the social media campaigns or similar. · Basic knowledge in graphic design: Adobe InDesign, Adobe Premier, Adobe Illustrator (CorelDraw), Adobe Photoshop, etc., will be an asset. · Experience in communications targeting private sector, ability to develop and implement communication campaigns. · Skilled in building a narrative around a set of data and its accompanying visualizations to help convey the meaning of that data in a powerful and compelling fashion. · Ability to communicate visually and create appealing UNDP graphic products. · Ability to develop media relations across all aspects of media work including relationships with media and preparing media materials such as messages. · Familiarity with UNDP rules and regulations will be considered as an advantage. · Strong interpersonal skills with the ability to work effectively in a team environment and coordinate with various stakeholders, including government bodies, NGOs, and local communities.
The contract lasts for the period indicated in the vacancy with the possibility of extensions subject to availability of funding, operational necessity, and satisfactory performance. However, there is no expectation of renewal of the assignment. This is a full-time contract.
Allowances: • Volunteer Living Allowance (VLA): A Volunteer Living Allowance (VLA) USD 2076 (equivalent in UAH) is provided monthly to cover housing, utilities, and normal cost of living expenses. This includes Well-Being Differentials for the period while the ICSC applies hardship classification to duty stations in Ukraine as “E”. • USD 400 entry lump sum, one-time payment.
Medical and life insurance: • Medical insurance: The UN Volunteer and eligible PFU dependents will receive UNV provided medical insurance coverage. Coverage for UN Volunteers begins from the Commencement of Service and normally ceases one month after the last day of the UN Volunteer Contract date. • Life Insurance: UN Volunteers are covered by life insurance for the duration of the UN Volunteer assignment. If a UN Volunteer dies during the UN Volunteer assignment, the eligible designated beneficiaries will be entitled to receive a life insurance lump sum.
Leave entitlements: • Annual leave: UN Volunteers accrue an entitlement to 2.5 days of Annual Leave per completed month of the UN Volunteer assignment. Unused accrued Annual Leave up to a maximum of 30 days is carried over in case of a contract extension within the same UN Volunteer assignment. Unused accrued Annual Leave may not be carried over in case of reassignment or a new assignment. • Learning leave: Subject to supervisor approval and exigencies of service, UN Volunteers may request up to ten working days of Learning Leave per consecutive 12 months of the UN Volunteer assignment, starting with the Commencement of Service date, provided the Learning Leave is used within the contract period. • Certified Sick Leave: UN Volunteers are entitled to up to 30 days of certified sick leave based on a 12-month cycle. This amount is reset every 12-month cycle. • Uncertified Sick Leave: UN Volunteers receive seven days of uncertified sick leave working days in a calendar year. This amount will be reset at the established interval period.
Potential interview questions
| Can you provide an example of a successful communication campaign you managed? | This assesses your ability to design and execute effective communication strategies. | Discuss the objectives, strategies used, and the outcomes of the campaign. |
| How do you handle negative feedback on social media? | This evaluates your social media management skills and conflict resolution abilities. | Pro members can see the explanation. |
| What experience do you have in building relationships with media personnel? | Pro members can see the explanation. | Pro members can see the explanation. |
| Describe how you prioritize tasks when managing multiple projects. | Pro members can see the explanation. | Pro members can see the explanation. |
| Can you discuss a time you used graphic design skills in a project? | Pro members can see the explanation. | Pro members can see the explanation. |
| How do you ensure clarity and accessibility in your communication materials? | Pro members can see the explanation. | Pro members can see the explanation. |