Awareness Messages on Plastic Waste Pollution - World Environmental Day Campaign
Craft impactful awareness messages for a digital campaign on plastic pollution.
Overview
Craft impactful awareness messages for a digital campaign on plastic pollution.
You have:
- Bachelor’s degree in Environmental Studies, communication, Journalism, or related field.
- Proven experience in environmental programming, communication or public awareness campaigns.
- Strong writing and storytelling skills.
- Familiarity with Liberian cultural and environmental context.
- Ability to work independently and deliver under tight deadlines.
Contract
This is a UNV contract. More about UNV contracts.
Plastic pollution is one of the most pressing environmental challenges of our time. Every year, millions of tons of plastic waste end up in our oceans, rivers, and communities, threatening ecosystems, wildlife, and human health. In Liberia and across the globe, there is an urgent need to raise awareness, promote sustainable practices, and support local initiatives aimed at reducing plastic waste.
In observance of World Environment Day, UNDP in collaboration with UNV, the Environmental Protection Agency of Liberia and Paynesville City Cooperation, is launching a digital awareness campaign to highlight the urgent issue of plastic waste pollution. This campaign will use social media platforms to promote awareness, education, and action on plastic waste management in Liberia. To support this effort, we are seeking the contribution of three (3) Online Volunteers to help craft impactful awareness messages for social media graphics.
The selected Online Volunteers will work alongside the Communications and Environmental teams to develop short, creative, and engaging messages that will be designed and used throughout the campaign.
Volunteers will - Contribute to a global environmental initiative with real impact.
Collaborate with the UNDP & UNV Communications Team and environmental experts.
Gain experience in social impact communication.
We are seeking the support of three (3) Online Volunteers to help us deveop awareness messages (for social media cards, reels ) on plastic waste polution that would be used for a social campaign in commemoration of World Environmental Day 2025. For this purpose selected Online Volunteers, will support have to: - Research and gather relevant facts or insights about plastic waste and its environmental impact in Liberia - Develop series of clear, concise, compelling, culturally relevant, and technically accurate social media messages that promote awareness, education, and action on plastic waste management in Liberia - Messages should be tailored to various audiences ((youth, community members, decision-makers, etc.) for platforms such as Facebook, WhatsApp, Instagram, and TikTok, which are widely used in Liberia. - Ensure messages are aligned with UNDP & UNV branding. - Submit drafts and collaborate with the communications focal point & program team for feedback and finalization. - Each Online Volunteer will contribute a set of finalized awareness messages suitable for use in social media graphics. - Incorporating calls to action, hashtags, and suggestions for visuals
• Bachelor’s degree in Environmental Studies, communication, Journalism, or related field. • Proven experience in environmental programming, communication or public awareness campaigns. • Strong writing and storytelling skills. • Familiarity with Liberian cultural and environmental context. • Ability to work independently and deliver under tight deadlines
Potential interview questions
| How would you develop awareness messages that resonate with different audiences about plastic waste? | This tests your understanding of audience segmentation and message tailoring. | Discuss your approach to researching audience needs and adjusting messages accordingly. |
| Can you share an example of a successful awareness campaign you contributed to? | The interviewer wants to hear about your relevant experience and results you achieved. | Pro members can see the explanation. |
| What strategies would you use to ensure the messages align with UNDP & UNV branding? | Pro members can see the explanation. | Pro members can see the explanation. |
| Describe your experience with social media platforms in creating engaging content. | Pro members can see the explanation. | Pro members can see the explanation. |
| What methods would you employ to research facts about the environmental impact of plastic waste? | Pro members can see the explanation. | Pro members can see the explanation. |
| How do you handle tight deadlines when developing content? | Pro members can see the explanation. | Pro members can see the explanation. |
| Why is it important to tailor messages for various audiences in a campaign on plastic waste? | Pro members can see the explanation. | Pro members can see the explanation. |
| How would you incorporate calls to action in your awareness messages? | Pro members can see the explanation. | Pro members can see the explanation. |