Marketing Specialist, P-3, TA (364 days), Individual Giving, IG, PFP, Geneva, Switzerland

Contract

This is a P-3 contract. This kind of contract is known as Professional and Director staff. It is normally internationally recruited only. It's a staff contract. It usually requires 5 years of experience, depending on education.

Salary

The salary for this job should be between 137,951 USD and 180,636 USD.

Please keep in mind that the salary displayed here is an estimation by UN Talent based on the location and the type of contract. It may vary depending on the organization. The recruiter should be able to inform you about the exact salary range. In case the job description contains another salary information, please refer to this one.

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

The Division of Private Fundraising and Partnerships (PFP) aims to achieve results for children by maximizing UNICEF's private fundraising and advocacy around the world. To carry out this mission, PFP coordinates fundraising activities and private sector partnerships with offices in over 50 countries.

The global team operates to support and enable countries in their fundraising, and this role works within that approach to support and develop the capabilities of teams, as well as supporting or leading the development of relevant global strategies. Individual Giving is one of UNICEF’s most critical sources of revenue and the PFP Individual Giving team, which this role would be part of, focuses on supporting countries to grow their individual giving revenue.

For every child, a Champion

This post supports integrating a marketing approach and marketing best practices into individual giving and supporting a shift toward donor-centricity. The successful candidate would provide support to develop the capabilities of teams for marketing topics, support the Marketing Manager in the creation of a Strategic Marketing Framework that supports the shift to market orientation (from a sales orientation) as well as support the development of more tailored supporter journeys driven by audience insight (including using Marketing Cloud as available).

How can you make a difference?

Marketing best practices and support to drive revenue growth

• Work with the Marketing Manager to identify and develop holistic marketing approaches that deliver for acquisition, retention, and engagement growth in key markets.
• Develop marketing tools, templates, and guidance for use by markets.
• Provide training and consultancy for key markets and the wider PFP IG team and RSC colleagues on embedding marketing practices.
• Support selected markets with marketing projects and upskilling.
• Identify suitable suppliers from UNICEF LTAs and manage the procurement process.
• Manage agencies and suppliers to deliver optimal results and outputs on selected projects.
• Provide support to the SES initiative as it relates to IG Marketing.

Marketing Framework

• In collaboration with the Marketing Manager develop a marketing framework for PFP, supporting PFP's shift from sales to market orientation.
• Develop an action plan and tangible workstreams to deliver elements of the framework.
• Support key markets to pilot the framework and secure case studies of positive outcomes.
• Work in close consultation with stakeholders within and beyond PFP.

Campaigns

• Act as the IG focal and liaison point for organizational priorities and taskforces e.g., COVAX, Climate.

Other Duties

• Provide briefings and manage market research projects for globally commissioned IG research.
• Support the Marketing Manager in other ad hoc tasks as required.

DELIVERABLES

• Led the development of the Strategic Marketing Framework under the guidance of the Marketing Manager.
• Implement the Strategic Marketing Framework in key markets to drive measurable revenue growth.
• Project manage the implementation of IG marketing strategy projects ensuring projects are delivered within scope, budget, and timings.
• Support the deployment of donor journey tools, working to support markets to adopt a donor centric approach.
• Work closely with the retention, email and content specialist teams to feed into wider section donor retention strategies, showing evidence that marketing expertise is valued and utilised in these areas.
• Maintained strong and excellent relationships with markets and other PFP stakeholders.

Estimated Duration of the contract

• 364 Days

Reporting To:

• Marketing Manager, Individual Giving

Working Place:

• Geneva, Switzerland

To qualify as an advocate for every child you will have…

Education:

• An advanced university degree in the field of marketing or related fields is required.
• Alternatively, a first-level university degree in a relevant field combined with 2 years of professional experience may be accepted in lieu of the advanced university degree.

Experience:

• At least five years of progressively responsible and relevant professional work experience in integrated marketing or equivalent experience.
• This includes a minimum of 3 years of experience project managing multichannel marketing campaigns.
• Proven strong project management capability with experience delivering through others required.
• Experience working in global organizations with projects crossing multiple markets with different business challenges essential.
• Experience in marketing or advertising agencies is highly desirable.
• Ability to work across multiple projects, with multiple stakeholders and moving deadlines highly desirable.
• Experience with Marketing Cloud desirable.
• Knowledge within a global function of UNICEF or other International NGOs is desirable.
• UN/UNICEF experience desirable.

Others:

• A friendly and energetic colleague with excellent communication and interpersonal skills.
• A hands-on approach to problem solving.

Language requirements:

• Fluency in English is required. Knowledge of another official UN language (Arabic, Chinese, French, Russian, or Spanish) or a local language is an asset.

For every Child, you demonstrate...

UNICEF’s Core Values of Care, Respect, Integrity, Trust, and Accountability (CRITA) underpin everything we do and how we do it. Get acquainted with Our Values Charter: https://uni.cf/UNICEFValues

The UNICEF competencies required for this post are...

• Demonstrates Self Awareness and Ethical Awareness (1)
• Works Collaboratively with others (1)
• Builds and Maintains Partnerships (1)
• Innovates and Embraces Change (1)
• Thinks and Acts Strategically (1)
• Drives to achieve impactful results (1)
• Manages ambiguity and complexity (1) are required.

During the recruitment process, we test candidates following the competency framework. Familiarize yourself with our competency framework and its different levels: competency framework here.

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

We offer a wide range of benefits to our staff, including paid parental leave, breastfeeding breaks and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.

Remarks:

UNICEF PFP-Geneva is currently reviewing organizational changes; therefore, the exact future location of the post is still under consideration/to be determined. Candidates may be asked to commence duties remotely. Should the selected candidate be assigned and relocate to Geneva, they may later be asked to relocate and be assigned to another location during the initial contract or assignment period.

UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station, which will be facilitated by UNICEF, is required for IP positions. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Government employees that are considered for employment with UNICEF are normally required to resign from their government before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason.

Only shortlisted candidates will be contacted and advance to the next stage of the selection process.