Individual Contractor (Part -Time, 11.5 months): Market Research, Market Knowledge (Emergency Fundraising), Division of Private Fundraising and Partnerships (PFP)

Contract

This is a Consultancy contract. More about Consultancy contracts.

UNICEF works in some of the world’s toughest places, to reach the world’s most disadvantaged children. To save their lives. To defend their rights. To help them fulfill their potential.

Across 190 countries and territories, we work for every child, everywhere, every day, to build a better world for everyone.

And we never give up.

For every child, hope

The PFP Market Knowledge Unit provides insights and knowledge to UNICEF National Committees and fundraising country offices, as well as other units within PFP.

The PFP Communication and Marketing Section provides UNICEF National Committees and fundraising country offices with guidance and technical support for their public outreach efforts, including individual donations, corporate engagement, and brand and communications. This involves providing market research services covering opinion surveys and market measurements.

According to the Global Humanitarian Assistance Report, private sector humanitarian funding amounted to $6.4bn in 2020 – and UNICEF has raised on our side $278m ORE – but we have little intelligence about where that private sector funding is coming from / targeted at.

When a CO like Lebanon, Sudan or Venezuela reaches out to PFP Emergency unit for support, e.g., to work on a briefing, content, or proposal, beyond looking at past donations (which markets, which audiences, in emergencies and development) against the HAC, there is no mapping of the income flow in order to understand how the sector has already reacted. And more specifically, there is no mapping on how other organizations have benefitted from donations.

How can you make a difference?

The Emergency Unit at PFP would like to see if we could add a new layer of competitor intelligence to the emergency fundraising.

The focus would be on primary donors (i.e., market), secondary donors (i.e., donor/partner) and funding recipients (i.e., country office), as well as clusters if possible (e.g., WASH).

An emergency lens would be used rather than a market lens.

The research will inform National Committees and PSFR COs about potential opportunities that they can look into to increase their emergency fundraising.

MAIN TASKS

In close coordination with the MKU Market Research Specialist and the Emergency Fundraising Specialist, three key primary tasks:

• 1. Build knowledge to inform humanitarian funding strategy (where to play). Ideally only focusing on ORE (emergency) type of donations. However, this might be very difficult to differentiate with ORR donations.

• 2. Identify primary (country, e.g., Germany) and secondary donors (names, sectors, industries, e.g., IKEA) that donate to a) competitors (e.g., Red Cross) in the country and to b) area of programme (e.g., WASH, health, nutrition)

• 3. Identify donors that donate (or would be interested to donate) in-kind contributions for humanitarian programming in the country.

For definition purpose:

• Recipient country (e.g., Syria)
• Organization (e.g., Red Cross)
• Secondary donor (e.g., IKEA)
• Country of origin (e.g., Sweden)
• Programs area (e.g., WASH)
• Amount (e.g., $1m)
• Non-Financial support (e.g. CIK)

DELIVERABLES

• High quality, accurate and timely project management, reports, summaries, and insights for all studies. Specifically:

• June 2022: PILOT PHASE with AFGHANISTAN:

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for Afghanistan (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• July 2022: Roll-out with RESEARCH with SYRIA****:

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• August 2022: Roll-out with RESEARCH with YEMEN:

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• September 2022: Roll-out with RESEARCH with ETHIOPIA:

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• October 2022: Roll-out with RESEARCH with COUNTRY A (depending on emergencies):

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• November 2022: Roll-out with RESEARCH with COUNTRY B (depending on emergencies):

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• December 2022: Roll-out with RESEARCH with COUNTRY C (depending on emergencies):

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• January 2023: Roll-out with RESEARCH with COUNTRY C (depending on emergencies):

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include for the country (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • An Excel table with the above information will be created and maintained by the individual contractor.

• Mid-****February 2023: CONSOLIDATION of the RESEARCH with all the countries:

  • A PowerPoint report showing the main findings and conclusions from the study. The research will include all the countries surveyed in 2022 (as recipient country) the following data: 1. Which organizations are the primary donors? 2. Which entities are the secondary donors? 3. What are the country of origin of the donors (both primary and secondary)? What is the amount in Million USD of the donation for each donor? Was it a financial support or a non-financial support?
  • A consolidated Excel table with all the countries above with the above information will be created and maintained by the individual contractor.

To qualify as an advocate for every child you will have…

Education:

• A first level university degree in marketing, or other related fields is required, with additional relevant academic qualifications is desirable.

Experience:

• A minimum of five (5) years of relevant professional experience at data analysis in Market Research areas or equivalent.
• Solid experience in Excel (database).
• Strong experience in data analysis and in turning data into insights (Market Insights).
• Strong experience in building dashboards with business intelligence tools (Market Measurements) is a plus.
• Prior experience in market research or monitoring for a non-profit organization is desirable.
• Experience in monitoring companies/organizations’ best practices in a sector is a plus
• Experience working in an international environment is a plus.
• Experience in emergency fundraising a plus.

Language Requirements:

• Fluency in English is required.

ESTIMATED DURATION OF THE CONTRACT AND PROPOSAL

• The contract is up to 200 working days, within the (11.5 months) contract duration tentatively starts from 01 March 2022, at the agreed daily fee.
• Payments will be made upon satisfactory completion of tasks and submission of invoices based on the number of days worked certified by the supervisor.

REPORTING TO

Market Research Specialist. Market Knowledge Unit, PFP.

WORKPLACE

Teleworking (home based), with option to work from Geneva office in 2022 as regulations allow.

For every Child, you demonstrate…

UNICEF's values of Care, Respect, Integrity, Trust, and Accountability (CRITA).

To view our competency framework, please visit here.

Remarks: Please indicate your ability, availability, and gross daily/monthly rate (in US$) to undertake the terms of reference above (including travel and daily subsistence allowance, if applicable). Applications submitted without a daily/monthly rate will not be considered. Also, please mention the earliest date you can start.

Individuals engaged under a consultancy or individual contract will not be considered “staff members” under the Staff Regulations and Rules of the United Nations and UNICEF’s policies and procedures, and will not be entitled to benefits provided therein (such as leave entitlements and medical insurance coverage). Their conditions of service will be governed by their contract and the General Conditions of Contracts for the Services of Consultants and Individual Contractors. Consultants and individual contractors are responsible for determining their tax liabilities and for the payment of any taxes and/or duties, in accordance with local or other applicable laws.

UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious and ethnic backgrounds, including persons living with disabilities, to apply to become a part of the organization.

UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination. UNICEF also adheres to strict child safeguarding principles. All selected candidates will be expected to adhere to these standards and principles and will therefore undergo rigorous reference and background checks. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check.