Digital Communications Associate (SB-3), New Delhi

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WFP seeks candidates of the highest integrity and professionalism who share our humanitarian principles.

Selection of staff is made on a competitive basis, and we are committed to promoting diversity and gender balance.

ABOUT WFP

The United Nations World Food Programme is the world's largest humanitarian agency fighting hunger worldwide. The mission of WFP is to help the world achieve Zero Hunger in our lifetimes. Every day, WFP works worldwide to ensure that no child goes to bed hungry and that the poorest and most vulnerable, particularly women and children, can access the nutritious food they need.

VACANCY DETAILS

Type of Contract: Service Contract (SB-3) Location: New Delhi, India Duration of Contract: One year Reporting to: Communications Officer, Partnerships and Communications Unit

ORGANIZATIONAL CONTEXT

The United Nations World Food Programme is the world’s largest humanitarian organization committed to saving lives in emergencies and changing lives through sustainable development. In India, WFP has been working in partnership with the Government for more than 50 years to contribute to its efforts to achieve food and nutrition security. WFP does this by demonstrating scalable pilots, providing specialized knowledge and international experience for effective implementation of food safety nets and supporting research and monitoring efforts. WFP contributes towards making government’s food programmes and safety nets including the Targeted Public Distribution System, the Mid-Day Meal Programme in schools and the Integrated Child Development Services more efficient and effective. The overall aim of WFP is to work towards efficient, accountable and streamlined systems for food access, delivery, as well as increasing the nutritional impact of government programmes.

SCOPE OF WORK

WFP is looking for a Digital Communications Associate, who is well versed with developing and managing social media content across different digital channels to amplify WFP’s work in India with impactful messages that engage the target audience and build brand visibility. The associate must be aware of the latest digital tools and trends and should have a proven track record of growing engaged communities and have skills to develop innovative and attractive products including graphics, GIFS, short videos, infographics and other customized content. The scope of work will include developing content, engaging consumers strategically and monitoring impact and reach.

KEY ACCOUNTABILITIES (not all-inclusive)

Social Media Strategy

• Determine target audience and define crisp, efficient messaging for that audience • Serve as strategist for the corporate social media channels, to develop and implement calendar for different platforms including Twitter, Facebook, YouTube, intranet and website • Determine areas of opportunity, identify trends and champion new ideas around creative formats, tools and tracking

Multimedia Content Creation

• Assist communication officer in designing collaterals for uploading on WFP India website, graphics using Canva and mailers for various audiences • Collaborate with cross-functional team members in the country office for content ideas with the aim of creating dynamic, impactful & differentiated digital content that effectively communicates the work being done by teams. This can include (and not be limited to) assisting in storyboarding videos, animated content for social & behavior change communication or campaigns around certain international UN days • Oversee vendors with communication officer to ensure quality creatives and content are delivered in time • Liase with Social Media teams (our regional and headquarter offices) to create engaging, platform-specific high-impact content deliverables including copy, photos and multimedia content

Community & Insights Management

• Implementing strategies to encourage engagement and grow our online communities. • Look for key brand-building moments to engage audiences and create authentic and positive interaction with our followers. • Help evolve WFP India’s community response protocols. This also includes escalating any issues in a timely fashion, liaising with different departments for community management of their specific social media engagements. • Social Media Crisis Management – working with the communications officer and to ensure crises are properly managed and contained. • Analyze and understand social media metrics to provide actionable insights and make content creation and strategy decisions. Create monthly reports about the online engagements and reach.

4Ps CORE ORGANISATIONAL CAPABILITIES

Purpose

• Understand and communicate the Strategic Objectives: Coaches team in the most effective ways to communicate WFP’s Strategic Objectives to WFP team and partners in the field.
• Be a force for positive change: Implements new methods or tools to improve team’s work processes and productivity.
• Make the mission inspiring to our team: Maps team’s activities and tasks to specific successes in beneficiary communities to showcase positive impact.
• Make our mission visible in everyday actions: Explains to teammates how each unit contributes to the overall WFP mission.

People

• Look for ways to strengthen people's skills: Identifies skill development opportunities such as training modules or on-the-job experiences for self, colleagues and direct reports.
• Create an inclusive culture: Facilitates team building activities to build rapport in own unit.
• Be a coach & provide constructive feedback: Facilitates the pairing of junior colleagues with coaches within own team.
• Create an “I will”/”We will” spirit: Proactively anticipates potential challenges and develops mitigation plans to ensure that team meets goals and targets.

Performance

• Encourage innovation & creative solutions: Identifies opportunities to be creative in own work and to help team be more innovative and accurate in their respective tasks and areas of work.
• Focus on getting results: Monitors team’s deliverables and provides feedback to ensure outcomes are delivered consistently and accurately.
• Make commitments and make good on commitments: Provides accurate guidance to team on expected responsibilities and tasks, whilst also upholding own commitment to the team.
• Be Decisive: Sets an example and provides guidance to junior team members on when to escalate issues when faced with challenging issues in the workplace or in the field.

Partnership

• Connect and share across WFP units: Facilitates partnerships with other WFP units to accomplish missions in the field.
• Build strong external partnerships: Sets an example and provides guidance to team on how to build relationships with external partners.
• Be politically agile & adaptable: Articulates to colleagues or direct reports the value of contributing to other WFP teams and agency partnerships in fulfilling WFP’s goals and objectives.
• Be clear about the value WFP brings to partnerships: Organizes, monitors, and prioritizes own and team’s efforts to ensure that they will fulfill the needs of internal and external partners.

STANDARD MINIMUM QUALIFICATIONS AND EXPERIENCE

Education: Graduate degree with diploma/certificate in communications, social media management, multimedia design or journalism.

Experience : Minimum 5 years of experience in communications, and minimum 3 of experience in handling social media accounts for organizations Language: Fluency in English is required. Knowledge of Hindi language is an asset. Skills: Proven knowledge/portfolio of work in designing creatives (on tools like Canva or InDesign etc.) for social media content.

DESIRED EXPERIENCES FOR ENTRY INTO THE ROLE

• Experience in managing multiple social and digital media platforms simultaneously with an integrated outcome • Proven experience in managing and growing online communities • Knowledge and skill of developing both design and copy for digital content • Proven track record creating captivating content for digital and social media • Strong knowledge of social media platforms and trends • Firm understanding of how to use analytics to determine if efforts are effective • Ability to communicate complex topics in laymen terms using visual, audio and written language • Experience working on communications for development sector is preferable. • Knowledge of WFP’s work and knowledge/experience on working with development agencies and/or the UN in India.

ADDITIONAL EXPERIENCE AND KNOWLEDGE

• Self-starter and able to time-manage and identify priorities • Attention to detail • Excellent written and verbal communication skills • Ability to quickly create reports/presentations in standard office software (Microsoft Office suite, Google docs, Keynote, etc.); • Ability to work in a team and in a diverse and rapidly changing work environment • Experience working within the social impact space • Ability to work with a diverse team in a rapidly changing work environment

TERMS AND CONDITIONS

Only candidates under serious consideration will be contacted. A written test will be used as a form of screening. In the event your candidature is retained for an interview, you will be required to provide in advance a scanned copy of the degree(s)/diploma(s)/ certificate(s) required for this position. This is a national position therefore candidates who are non-Indian nationals will not be considered. Mode of Engagement:The salary for this position is INR. 933,703/- per annum (depending upon the last drawn remuneration of the candidate), plus medical benefits as per WFP's plan. All tax liability for payments from this contract are to be borne by the subscriber. WFP is committed to promoting diversity and gender balance. WFP adheres to “zero tolerance policies” in the workplace.Applications for the positions are to be submitted online on the E-recruitment links as mentioned below: https://www1.wfp.org/careers/job-openingsNote: Candidates are requested to Create an account in the system before applying. Candidates curriculum and applications will be registered and allows them to update their profile and apply for a job through wfp careers website.

DEADLINE FOR APPLICATIONS

VACANCY CLOSING DATE : 15 JANUARY 2021

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Female applicants and qualified applicants from developing countries are especially encouraged to apply

WFP has zero tolerance for discrimination and does not discriminate on the basis of HIV/AIDS status.

No appointment under any kind of contract will be offered to members of the UN Advisory Committee on Administrative and Budgetary Questions (ACABQ), International Civil Service Commission (ICSC), FAO Finance Committee, WFP External Auditor, WFP Audit Committee, Joint Inspection Unit (JIU) and other similar bodies within the United Nations system with oversight responsibilities over WFP, both during their service and within three years of ceasing that service.